In 2021, apparel spending by black consumers grew 42%. That growth rate is faster than any other ethnicity. Inclusion isn't only important for marketing and societal efforts.. it makes good business sense. #apparel #blackownedbusinesses The NPD Group npd.com/news/infograph…

"Underwire bras are not going away. However, we have seen a fundamental shift towards wire-free.” Thanks Financial Times for chatting with me about the intimates market and how comfort and versatility are winning in this space. The NPD Group #intimates #bras ft.com/content/2b0b61…

This has been good news for Levi Strauss, American Eagle, Gap & other denim heavy retailers. Consumers are embracing new fits for their jeans: Straight, flare & boot cut. This data from NPD Group shows straight-leg denim became the most popular style in 2021. $levi $aeo $gps 👖👖

Via The NPD Group: 1. Straight fit, flare & boot cut jeans gained the most revenue in '21 vs pre-pandemic '19 as wider-leg styles began gaining share. 2. In '21, straight-leg jeans became the best-selling fit, accounting for 1/3 = $3.3B of women’s jeans market sales

#Denim is the bridge between our COVID comfort wardrobes & our new way of dressing-up. This versatile category will play a big role in how consumers build their wardrobes, especially as we shift to more experiences this year. The NPD Group #denim #jeans npd.com/news/press-rel…

"women who bought Lululemon activewear spent 30% of their total activewear purchases there, — capturing more of their customers’ spending..compared to brands including Fabletics, Under Armour, and Adidas" @NPDMattPowell #Lululemon #activewear #sneakers npd.com/news/blog/2022…

Gen Z's iteration of Millennial's Lip Smackers Birthday Cake lip gloss 😍🍰👄 Larissa Jensen cnn.com/2022/03/30/bus…

First in-person event after 2+ years of virtual..everything! So great to see my colleague @NPDMattPowell 🙂 The Business of Fashion The NPD Group

In the U.S., women's #shapewear sales totaled $467 million in 2021. Our apparel analyst Kristen Classi Zummo recently spoke to CNN Business about Lizzo's new #YITTY line and how consumers are changing their relationship with shapewear. Check it out 👇 cnn.com/videos/busines…

florida high school class president zander moricz was told by his school that they would cut his microphone if he said “gay” in his grad speech, so he replaced gay with “having curly hair.” i am in awe

"Over 80% of American consumers plan to cut back spending by buying cheaper or fewer products, according to a May survey of 1,014 people by NPD." Thanks for including us, The Wall Street Journal. Read the full article for more insights 👇

You cannot ignore this growth.... Sales revenues for women’s plus-size apparel in the U.S. grew 18% in 2021, compared with 2019. That’s 3x as fast as consumer spending on the remaining women’s market. #inclusivesize #womensapparel

No other print makes me more nostalgic for my late 90's adolescence than this one... #90s #nostolgia #clouds

Anthropologie already hawking *fall* goods at 25% markdown!!!

There has never been a more accurate tweet.. @tonyzummo

Socks, T-shirts, underwear & now, bralettes! Bombas is branching out into a new category this week. Spoke w/ the team about the launch & why "your basic things should be your best things." Thanks to Kristen Classi Zummo for her comments as well! Modern Retail modernretail.co/operations/why…