Dr Paul Baines
@drpaulbaines
Professor of Political Marketing at University of Leicester School of Business. Director, Baines Associates Limited
ID: 377998033
http://www.bainesassociates.co.uk 22-09-2011 13:35:51
104 Tweet
487 Followers
45 Following
Announcing special issue of Sustainability (IF=2.74) on: "Sustainable marketing and civic engagement: Business campaigns for social justice" guest-edited by Paul Baines, Navdeep Athwal, and Precious Akponah, all School of Business. See: bit.ly/3iHG5lW.
If you are a business school academic like I am School of Business, you might be interested in my recent article on b-school careers Times Higher Education
We have some places left on national Small Business Leaders prog #SmallBizLeaders at #UniLeicBusiness starting in Nov 2020 & Jan 2021. If you are based in West Mids, Ox-Cam Arc, or East Mids, and want to help (re)build your business enquire here: [email protected].
See School of Business Decentered Media podcast "How will businesses in the East Midlands level up?" for details on how the business eco-system supports SMEs to improve their producitivity. Access here: decentered.co.uk/decentered-med…
Companies increasingly differentiate via values-based campaigns. Scholars: submit an article to our SI in Sustainability (IF=2.58) on this. See: bit.ly/2LWisv5 Deadline: 1stAug21. To discuss, contact Prof Paul Baines bit.ly/35MgPam School of Business.
Universities must swap physical for digital estates − at warp speed. See my latest article for Times Higher Education here: timeshighereducation.com/opinion/univer… School of Business #digitaltransformationstrategy
University of Leicester comes 19th in the World and 5th in the UK in the THE Impact Rankings 2021 based around the UN's Strategic Development Goals. See: bit.ly/3eihUKF School of Business #LeicesterImpact
Been recognised as pioneer/leader/innovator in market research, data-driven marketing and intelligence in 2021 global Insight250 list. No-one more surprised than me but v. nice to be recognised! See: bit.ly/3dCrQzf School of Business
Academics who want to be a Dean at some point in their career will find my recent article Times Higher Education on this topic of interest. See: x.com/timeshighered/…
Interested in what universities can and should do to defend democracy from disinformation? Read my latest article @TimesHigherEducation here: timeshighereducation.com/campus/fake-ne… School of Business
You might be interested in my latest article for The Express Daily Express on #strategiccommunication in #Ukrainewar See: express.co.uk/comment/expres… School of Business
Does what a politician wears matter? A discussion on semiotics in the current leadership contest, see: mirror.co.uk/news/politics/… #ConservativeLeadershipContest School of Business
Emily at Mars Wrigley: have a word with yourself! Why is removing bounties from Celebrations a good idea? I'm 49, they're tops. Your survey on people <50 no likey must be rogue. Bin Milky Ways. Who agrees? I see a petition coming ..... School of Business #mutinyonthebounty
ULSB's Dr Paul Baines quoted in the i News, 'Zelensky sacking of Ukraine’s UK ambassador shows ‘ruthless’ commitment to clear comms, experts say'. bit.ly/3Kbr0JP
Delighted that School of Business i part of this initiative.