Non-entrepreneurs might see 20-50% margins as greed, but running a business is 24/7 risk and hustle. Compared to passively investing in an index fund for 10%, entrepreneurs need those outsized returns. If you’re not aiming for 20-50% margins, it might be time to rethink your

This is why AI will replace you. You can’t make McDonald’s cat videos!!

So good

David Ogilvy mastered headlines. Today, you need to master the first 3 seconds. Same same.

Your ads don’t fail because of short attention spans. They fail because the hook is weak.

I love this trend. Want the exact prompts and tools I used? Like, follow and reply “me” and I’ll DM you.

Day 155 of making Ads in ChatGPT. Here's an Old Spice one to tickle your nostrils. Could a deodorant be that good? Could the “right one” also hint at the partner you choose in life? Both ideas collide in this ad. I wanted to dramatize something normally invisible: scent. The