If you are advertising on Facebook/Meta there are some major outages in Ads Delivery. Lots of advertisers and agencies pausing all campaigns pending an update. There might be refunds, there might not. Don't assume you can one up competitors by staying on. Pause ads NOW.

FREE WEBINAR: A Step By Step Guide to Building Converting Listings Yourself (with a little help from AI) May 10th, 2:30 EST us02web.zoom.us/webinar/regist… Join me for a webinar on crafting converting listings highlight some of the AI tools to build listings yourself. Seller Labs

A very brief, somewhat-coherent rant about "AI" and how we're screwing all our clients: ianlurie.com/digital-market…

Just your friendly reminder that paid search won't fix demand generation issues.

I am so excited to be speaking at State of Search next month! I will be speaking on the importance of integrated search for Amazon. I have a code for 75 dollars off registration if you want to join us. stateofsearch.org

Something that is important to understand about the Helpful Content Update: For impacted sites, an understandable knee-jerk reaction is to look at who is ranking in the SERP, which usually follows with “well they’re not that helpful either.” Ok. Let’s pretend that the… (🧵)

"Let's cancel the call"

Happy Halloween from your neighbor stretching portraits. #HauntedMansion #disney #disneyland

Meet some of the awesome speakers at State of Seach next week in Dallas! Starting in just a few minutes. youtube.com/channel/UCty6A…

One of the greatest arguments I can think of for not utilizing AI to write your content for you, is that it will stifle *your own* education. I am always amazed how much *I LEARN* when I write. Writing for me is the literal exercising of my mind (can't outsource fitness,

Amazon Sellers: If you woke up to a Restricted Products Policy Violation for selling seeds on products that are CLEARLY not seeds, you are not alone. Tens of thousands of these were sent out yesterday evening. We got them for toys, home decor, clothing, and food products.

AMAZON SELLERS: Seedageddon Update Unfortunately, the errors have not dropped. If you have not appealed the policy violations, you must do so TODAY for violations that say they must be addressed by 7/1. We started last night (24 hours after the initial claims) to work on

PRIME DAY REMINDER: PROFIT WATCH This is your gentle reminder that discounts stack on Amazon. Customers can claim both discounts if you have multiple discounts (coupons, PEDs, and Lightning Deals) on a listing. This is a great week to go through your Prime Exclusive Deals,

Anyone with experience running ads on Amazon knows that branded search advertising can have real value. While branded search advertising might not be as important for Google, on Amazon, your defensive strategy is just as important as your offensive strategy. My newest article

📚Must Read Article 📚 Robyn Johnson has some Brand new tips for Amazon advertisers.💥 Read the article here: searchengineland.com/amazon-branded… More news here: youtube.com/watch?v=HylVbO…

You cannot, and will never, outrun a unit economics problem in an e-commerce business. Looked at a brand with ~65% COGS. Is it any surprise it's not growing and unprofitable?

BREAKING: The union representing 45,000 striking U.S. dockworkers at East and Gulf coast ports has reached a deal to suspend their strike until Jan. 15 to provide time to negotiate a new contract, a person briefed on the matter says. apnews.com/article/longsh…

Navah sharing about how sentence casing performed better in ads. Great insight into why this might be a result of the evolution of the SERPs to include more video. Great data insights in her presentation. #pubcon

AMAZON UPC/GS1 RESTRICTIONS EXPANDED TO BUNDLES Yesterday, Amazon announced a change to the bundle policy, which further restricts products needing a UPC that matches the brand at GS1. The new policy only covers Grocery, baby, pet, and health/beauty products. It now says you

Wow! Ryan Jones just knocked it out of the park at #pubcon talking about AI and search. He also has a new tool that just launched serprecon.com. I so excited to play with this new tool. You should check it out too.