A&R and Music exec, 4thislagos releases his debut 6-track project “Different Shoes”. With guest appearances from: -Shorae Moore -Kuuka -J-Weezy -Idaya -Vito Rali

the strength of a team lies not only in the individual abilities of its members but in their ability to work together cohesively, complementing each other’s strengths and compensating for weaknesses.

Your team is so vital to your growth in the music industry. Align yourself with those who are on the same mental, spiritual, emotional wavelength as

In the music industry, People want guidance but not too much. They want information but only if it’s not different from the information they believe in. They want gate keeping to stop, until it’s them that has the info then they need to be able to gate keep it.

A gentle reminder to everyone in the music business: focus on boosting the ecosystem, not your ego. Our relevance fades if we don't empower the next generation of talent and talent scouts. Let's nurture the future together.

There are some things that only God can show you throw your OGs. You’ve never experienced them, so you’ll make a mistake when you encounter them. OGs have seen it before. When they say it, believe them. Let that guide you.

Motolani Alake In everything you try to do get a mentor first. It makes the journey easier

Many of today’s A&Rs only reach out to artists when their Shazam numbers spike, chart positions rise, or a song goes viral on TikTok. The industry has gotten lazy, and we wonder why artists come and go so quickly. It’s time to stop chasing numbers and start focusing on the music.

Female artistes and their teams are God’s strongest soldiers because what do they have to do to get that love? They’ll ousting, out perform, out dress but still get paid less and less support. We need to try and do better as fans and as an industry.

Dear Music producers and recording artists, It's Saturday. You know what that means. Finish, release, and promote those songs. 😕

There is no growth without discomfort.

Music is no longer confined by traditional boundaries. Today, artists are blending genres like never before, creating innovative sounds that captivate listeners across the globe. Let’s explore the beauty of genre fusion and hybridization!

Afrobeats has fused beautifully with everything from R&B to dancehall, creating a global sound that’s impossible to pin down. Artists like Burna Boy and Wizkid masterfully blend genres, giving us vibes that transcend borders and resonate worldwide.

It’s no longer about sticking to one lane, musicians are pulling from a variety of sounds and influences to make something that feels limitless. That’s the magic of genre fusion, it reflects the richness of today’s global music culture.

What’s your favorite genre-blending track or artist? Drop them below! Let’s celebrate this era of boundary-breaking creativity together.

The unspoken truths of the music industry for emerging artists, music executives are a blend of sweet and sour notes, let’s take a walk through this together!

The path to stardom can be costly, with production, promotion, and distribution expenses often leading to financial strain before success blooms.

The industry is ever-changing, and staying in tune requires continuous learning and adaptation. Beyond the glitz lies a reality of relentless effort and perseverance, often overshadowing the glamorous façade.

Pursuing a music career often means sacrificing personal time, including moments with family and friends. Success is a slow-cooked symphony, taking years of dedication and effort to create a sustainable and resonant career.

Artist development is crucial in today's fast-evolving music industry, providing artists with the skills and guidance needed to thrive beyond talent alone.