Ever have that situation where you've worked with someone for YEARS before you actually meet in person? Thank goodness industry events are back! I can't express how wonderful it was to sit down with Sam Vinci, Dan Gaffney, and Jordan Yates from Knowles P…lnkd.in/gmVG8c7F

On the latest #contentmarketingengineered podcast episode, morgannorris joins me to discuss marketing and industry trends we gathered from last week's #eraconference, organized by the Electronics Representatives Association (ERA). Watch/listen on your fa…lnkd.in/gT7s2cuf

In a mere few hours I'll be LIVE with Curt Anderson and Damon Pistulka to talk all things #contentmarketing for #manufacturing and B2B technical companies. Bring your burning questions and join us! #industrialmarketing lnkd.in/g89SByYH

I'm honored to be included in the Purdue Manufacturing Extension Partnership (MEP) marketing webinar series hosted by Curt Anderson from B2BTail. I'll be sharing research, marketing trends, and practical advice for manufacturers looking to invest in conte…lnkd.in/giQhd9nV

On the latest #contentmarketingengineered I'm joined by Cory Boone from Edmund Optics. We talk all things content marketing, including why they post daily to TikTock (what? what?). Cory also shares his thoughts on #generativeai and how technical marketing…lnkd.in/gAwyyc6u

Shall we start a petition for National Bring Your Cat to Work Day? #belatedaprilfoolsfun lnkd.in/gZTcmBZt

On today's #contentmarketingengineered episode, Kasey Tyring from TREW Marketing walks through the differences between Google Analytics 4 (GA4) and Universal Analytics (UA), how to transition to GA4 including preparing your leadership team. Watch/listen t…lnkd.in/gEyA2rdj

On today's #contentmarketingengineered episode, Kasey Tyring from TREW Marketing walks through the differences between Google Analytics 4 (GA4) and Universal Analytics (UA), how to transition to GA4 including preparing your leadership team. Watch/listen t…lnkd.in/ekaaSbkw

Can't wait to meet up with members of the Illinois Manufacturing Excellence Center (IMEC Illinois) today for an interactive discussion on how to build trust and convert technical buyers through #contentmarketing. If you are a #manufacturer, join us! The…lnkd.in/gqc-Y9yR

It's not easy for #technicalmarketers to keep up with all things #generativeai, but we have your back! On today's #contentmarketingengineered episode morgannorris from TREW Marketing covers news, new tools she's kicking around, prompting tips, and corpor…lnkd.in/gczQ4PZ8

What better way for TREW Marketing to celebrate our 15th TREWversary than to invite our dear friend and TREW Co-Founder Rebecca Geier, along with early hires Lee Chapman and morgannorris, to the #contentmarketingengineered podcast. In this episode you'll h…lnkd.in/d8uT46bW

Research! Research! I'm kicking off a two-part research series for marketers in engineering and manufacturing on my podcast, #contentmarketingengineered. In part one, @theysayCJ from GlobalSpec and I walk through the 2023 State of Marketing to Engineers r…lnkd.in/gRwKsaz7

Research series - part two! On today's #contentmarketingengineered episode, Lisa Murton Beets, Research Director for the Content Marketing Institute, joins me to walk through key findings from the 2023 Manufacturing Content Marketing Research Report. The study u…lnkd.in/dR7ifbMp

How do you demonstrate your expertise with your prospects AND Google? It's not near as easy as it used to be. With E-E-A-T there is much more rigor involved. Take a deep dive into this topic plus many other #seotips covered on #contentmarketingengineered'…lnkd.in/gXgEwYe6

In part two of our #seo miniseries on #contentmarketingengineered, Erin Gleeson of TREW Marketing and Dale Bertrand of Fire&Spark discuss how to take a strategic, content-centric approach to search optimization, including moving from keyword seeding to unde…lnkd.in/gKmBeE9Z

On this week's #contentmarketingengineered, Nicole Donnelly of DMG Digital and I swap stories of triumph and frustration helping small #manufacturers establish a marketing foundation. Nicole is passionate about helping #smallbusinesses grow, so much so th…lnkd.in/exYM4x58

#generativeai + an experienced writer = a winning combo for deeper/faster insights, inspiration, and help with repetitive writing tasks. The genius of the AND. Generative AI minus an experienced writer = a disastrous recipe for eroding brand, losing trus…lnkd.in/gticfRzZ

Join morgannorris, Sr. Brand and Content Strategist at TREW Marketing, LIVE tomorrow (6/15) at noon CT for a primer on #generativeai prompting for creating #industrialmarketing content. She's been putting many tools through their…lnkd.in/ganwUuNw lnkd.in/gqminGac

Chris Alexis has been one of my go-to peeps for all things HubSpot for more than a decade. He’s seen a ton of change in the sprocket halls, and it was great to catch up with him on #contentmarketingengineered to discuss new HubSpot functionality including…lnkd.in/gJ7nawEW

As you grow your marketing career, now is a good time to consider what skills will be most important to develop and flex in the next five years, particularly with the rapid development of marketing AI technology for deeper buyer in…lnkd.in/erbgvJmc lnkd.in/ePzFgdWc