When you see the joy of the day through a child’s eyes it transforms you into your own childhood and Halloween becomes truly like a kid in a candy store! Hope everyone has a wonderful Halloween and of course grabbed TONS of HERSHEY'S chocolate along the way, I know my kids did!

I spoke in February about the importance of “margins” in both chocolate sales and politics. The importance of people in those margins seemingly was lost on Kamala’s campaign which shined through when not one US county outperformed 2020 Democratic #’s. thecurrent.com/hershey-politi…

Had an incredible time kicking off our inaugural Hersheys Marketing summit with these guys Frankie Borrelli and Trent. We have an incredible partnership with the Fore Play and we’re excited to bring the future of marketing to HERSHEY'S!

After hosting the Fore Play on stage at our marketing summit, the guys Trent Frankie Borrelli and Riggs talk about HERSHEY'S iconic legacy. Give it a listen… 48 min mark and the 1:23 mark for a shoutout!podcasts.apple.com/us/podcast/for…

Check out my latest article: The Top 5 Marketing Trends Shaping 2025: Content Proliferation, Retail Media Networks, AI Advancements, and the Rise of Women’s Sports linkedin.com/pulse/top-5-ma… via LinkedIn

A new world record!!! What an unbelievable evening and an even greater showing by the fans! Chocolate town continues to be Hockey Town Hershey Bears

🍫🏀 Big news: Reese's is teaming up with New Heights! What better way to kick off this epic partnership than featuring LeBron James on the inaugural sponsored episode? 🎙️🔥 LeBron + the Kelce brothers + Reese’s = greatness. 🎥 Watch now: youtube.com/watch?v=EmCsCK…

It’s Lava Time Baby!!! The Mt Rushmore of Reese’s might be one of the harder decisions you make. What’s your Reese’s core 4?? Pardon My Take is replacing George Washington with REESE'S Lava!

What an incredible Super Bowl week! Thanks to our partners New Heights and Barstool Sports for putting on a heck of a week. Had a blast hanging out with PFT Commenter Dave Portnoy and of course Jason Kelce

Check out my latest article: Redefining Effective Reach: Why Legacy Models Must Move Beyond Ineffective Scale linkedin.com/pulse/redefini… via LinkedIn

Just over here in chocolate town waiting to watch Alex Ovechkin take the ice. Let’s go BEARS!!! Hockeytown USA Hershey Bears

What an honor to FINALLY get interviews by god himself AdTechGod ®️🍪. Had such a blast chatting everything CTV and chocolate Jeremy Bloom 🇮🇱🇺🇸

Of all the titles I’ve had in life, “Dad” is the one that humbles me the most. Gianna, Vinny, Luca — thank you for choosing me. You’ve given my life meaning that no job, accomplishment, or milestone ever could. Each of you, in your own way, has shaped who I am — taught me

Marketing is Losing the Plot: linkedin.com/pulse/marketin… via LinkedIn

How many CPG companies can say they have the ability to take their products and create an amusement park ride off of it. Excited to launch SHAQ takeover of Laff Trakk to be completely reimagined during Hershey Halloween! Hersheypark

Thanks for the great write up Peter Adams on how REESE'S met the moment. Sometimes marketing can be easy when it's staring you in the face asking "Are You Ready For It" marketingdive.com/news/reeses-re…

A very special Happy 168th birthday to our incredible founder, Milton S. Hershey. We’re so incredibly grateful of the legacy you’ve built and we hope we’re making you proud of building upon the foundational principles you’ve instilled in us. Thank you and happy birthday Milton!