Varun Bhanot (@varunbhanot) 's Twitter Profile
Varun Bhanot

@varunbhanot

Co-founder & CEO at magic.fit 🏋️ - building a best in class wellbeing brand. Also co-founder @unhoused_org 🏠 - tech for good startup.
@magicdotfit

ID: 21191937

linkhttp://www.magic.fit calendar_today18-02-2009 12:43:37

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Varun Bhanot (@varunbhanot) 's Twitter Profile Photo

I finally met Husayn Kassai - our investor - in person for the first time!! Not in a boardroom. Not over dinner. Just 15 minutes. On the street! Husayn Kassai is the co-founder of Onfido, an Entrust company (exited for over £500 million) and an early backer in our first round - was also

I finally met <a href="/HusaynKassai/">Husayn Kassai</a> - our investor - in person for the first time!!

Not in a boardroom. Not over dinner. Just 15 minutes. On the street!

<a href="/HusaynKassai/">Husayn Kassai</a>  is the co-founder of <a href="/Onfido/">Onfido, an Entrust company</a> (exited for over £500 million) 
and an early backer in our first round -
was also
Varun Bhanot (@varunbhanot) 's Twitter Profile Photo

And just like that, we lit up London's skyline! On 22 May, I joined an incredible lineup of founders Sandra Igwe MBA, Husayn Kassai, Varaidzo Tendai Moyo, Charmaine Hayden, Sonia Kaurah, Tessa Clarke, Ugo Egenti, and myself for a JCDecauxUK takeover at #Founderfest2025.

And just like that, we lit up London's skyline! 

On 22 May, I joined an incredible lineup of founders <a href="/sandeeigwe/">Sandra Igwe</a> MBA, <a href="/HusaynKassai/">Husayn Kassai</a>, Varaidzo Tendai Moyo, <a href="/CharmainesPosts/">Charmaine Hayden</a>, Sonia Kaurah, <a href="/TessaLFClarke/">Tessa Clarke</a>, Ugo Egenti, and myself for a <a href="/JCDecaux_UK/">JCDecauxUK</a> takeover at #Founderfest2025.
Varun Bhanot (@varunbhanot) 's Twitter Profile Photo

BIG NEWS. Startup Daddy is back ! My 2nd column at startups.co.uk is now live ! I even met Sir Richard Branson face-to-face - an unexpected thrill that ended up as the cover photo of this column. In the column, I dive into how the eight-year-old me is the secret

BIG NEWS. Startup Daddy is back !

My 2nd column at startups.co.uk is now live !

I even met Sir <a href="/richardbranson/">Richard Branson</a> face-to-face - an unexpected thrill that ended up as the cover photo of this column.

In the column, I dive into how the eight-year-old me is the secret
Varun Bhanot (@varunbhanot) 's Twitter Profile Photo

This guy stopped me on the street and asked: “What’s a billion-pound market I can go after today?” Here’s what I told him 👇 You don’t always need to build from the ground up. No need to reinvent the wheel. Just spot what’s winning elsewhere & make it 10x better ! This can be

Varun Bhanot (@varunbhanot) 's Twitter Profile Photo

I just boarded a 12-hour flight to Seoul! 🇰🇷 And I’m not stopping until I prove what I came for. What do I want?👇 To show the world how embodied AI is about to turn the fitness space upside down ! Over the next 3 days, We’ve got a Premier League & EFL (English Football

I just boarded a 12-hour flight to Seoul! 🇰🇷
And I’m not stopping until I prove what I came for.

What do I want?👇

To show the world how embodied AI is about to turn the fitness space upside down !

Over the next 3 days, We’ve got a <a href="/premierleague/">Premier League</a> &amp; <a href="/EFL/">EFL</a> (English Football
Varun Bhanot (@varunbhanot) 's Twitter Profile Photo

2021: We were in a basement, pitching our idea. 2025: We’re in Seoul, reading about ourselves in a UK’s Top 100 list ! We just made it to Entrepreneur UK’s 100 London list 🌟 We’re now officially one of London’s breakout startups. This is HUGE. I was on a shooting sprint when

2021: We were in a basement, pitching our idea.
2025: We’re in Seoul, reading about ourselves in a UK’s Top 100 list !

We just made it to <a href="/EntrepreneurUK/">Entrepreneur UK</a>’s 100 London list 🌟
We’re now officially one of London’s breakout startups. This is HUGE.

I was on a shooting sprint when
Varun Bhanot (@varunbhanot) 's Twitter Profile Photo

Hiring Alert 🚨 Want to lead the tech behind one of TIME Magazine's “Best Inventions of 2024”? We’re looking for a CTO ready to shape the future of AI-powered fitness ! Role : Chief Technology Officer (CTO) Location : London · Hybrid · Full-time This is a

Hiring Alert 🚨
Want to lead the tech behind one of <a href="/TIME/">TIME</a> Magazine's “Best Inventions of 2024”? 
We’re looking for a CTO ready to shape the future of AI-powered fitness !

Role : Chief Technology Officer (CTO)
Location : London · Hybrid · Full-time

This is a
Varun Bhanot (@varunbhanot) 's Twitter Profile Photo

I'm thrilled to share that MΛGIC AI just won the JCDecaux Global Nurture Startup Challenge at #Vivatech 2025 in Paris ! This is HUGE. Out of thousands of European startups, we took the UK slot ! What this means: → 25000 £ PRIZE for billboard spend for a MΛGIC AI

I'm thrilled to share that <a href="/magicdotfit/">MΛGIC AI</a> just won the <a href="/JCDecauxGlobal/">JCDecaux Global</a> Nurture Startup Challenge at #Vivatech 2025 in Paris !
This is HUGE.
Out of thousands of European startups, we took the UK slot !

What this means:
→ 25000 £ PRIZE for billboard spend for a <a href="/magicdotfit/">MΛGIC AI</a>
Varun Bhanot (@varunbhanot) 's Twitter Profile Photo

450 founders. 120 top CEOs. 35 countries. MΛGIC AI was invited to Founders Forum Global 2025!! The stage in London was set & the anticipation was rising… And we ultimately NAILED it! Location : Soho house group’s Farmhouse in London🇬🇧 Brief: "Show Us What You've Got"

450 founders. 120 top CEOs. 35 countries. 
<a href="/magicdotfit/">MΛGIC AI</a> was invited to Founders Forum Global 2025!!

The stage in London was set &amp; the anticipation was rising…
And we ultimately NAILED it! 

Location : Soho house group’s Farmhouse in London🇬🇧
Brief: "Show Us What You've Got"
Varun Bhanot (@varunbhanot) 's Twitter Profile Photo

2021: Virgin StartUp believed in us when we were nothing & wrote a £10k cheque. 2025: We built MΛGIC AI & delivered £10 Million ARR & met the OG Holly Branson Yesterday, we returned to where it all began: Invited by Virgin StartUp to the Purposeful Procurement Expo at the

2021: <a href="/VirginStartUp/">Virgin StartUp</a> believed in us when we were nothing &amp; wrote a £10k cheque.
2025: We built <a href="/magicdotfit/">MΛGIC AI</a> &amp; delivered £10 Million ARR &amp; met the OG <a href="/HollyBranson/">Holly Branson</a> 

Yesterday, we returned to where it all began:
Invited by Virgin StartUp to the Purposeful Procurement Expo at the
Varun Bhanot (@varunbhanot) 's Twitter Profile Photo

Spoke. Learned. Got inspired Total pleasure to be invited to speak at Founderfest by Foundervine & to soak in London’s energy, real conversations & a powerful community of changemakers. A truly inspiring event shaping the future of inclusive & impactful entrepreneurship. A

Spoke. Learned. Got inspired 
Total pleasure to be invited to speak at Founderfest by <a href="/foundervine/">Foundervine</a>  &amp; to soak in London’s energy, real conversations &amp; a powerful community of changemakers.

A truly inspiring event shaping the future of inclusive &amp; impactful entrepreneurship.

A
Varun Bhanot (@varunbhanot) 's Twitter Profile Photo

Not all lunches are created equal. Some are just meals. And some… like this one with David Fisher from IW Capital are quiet reminders of the people who believed before the world did. David took us out for a fantastic lunch at Galvin La Chapelle in London - treated us, cheered

Not all lunches are created equal. Some are just meals.

And some… like this one with David Fisher from IW Capital are quiet reminders of the people who believed before the world did.

David took us out for a fantastic lunch at Galvin La Chapelle in London - treated us, cheered
Varun Bhanot (@varunbhanot) 's Twitter Profile Photo

We’re hiring for 7 key roles & here’s why. We built MΛGIC AI with a lean, mission-driven team. But now? We’re scaling faster than ever - launching globally, expanding to the US & building the most accessible personal training experience on the planet. To match this

We’re hiring for 7 key roles &amp; here’s why.
We built <a href="/magicdotfit/">MΛGIC AI</a> with a lean, mission-driven team. But now?

We’re scaling faster than ever - launching globally, expanding to the US &amp; building the most accessible personal training experience on the planet.

To match this
Varun Bhanot (@varunbhanot) 's Twitter Profile Photo

From my mum’s basement to winning Overall East of England Startup of the Year 2025! 🏆 Took 5 years. But last night, we won BIG. Not just one ... But 3 titles at the East of England StartUp Awards: 🌟 Overall Startup of the Year 2025 🤖 AI StartUp of the Year 2025 💰

From my mum’s basement to winning Overall East of England Startup of the Year 2025! 🏆

Took 5 years. But last night, we won BIG. Not just one ...

But 3 titles at the East of England StartUp Awards:

🌟 Overall Startup of the Year 2025
🤖 AI StartUp of the Year 2025
💰
Davie Fogarty (@daviefogarty) 's Twitter Profile Photo

Most founders think they can build exceptional businesses while living ordinary lives. They can't. That means: - No work-life balance during the building phase. - No normal social life. - No complaints about 80-hour weeks. Your childhood friends won't understand why you're

Most founders think they can build exceptional businesses while living ordinary lives.

They can't. 

That means:

- No work-life balance during the building phase. 
- No normal social life. 
- No complaints about 80-hour weeks.

Your childhood friends won't understand why you're
Varun Bhanot (@varunbhanot) 's Twitter Profile Photo

We talk about “mum guilt.” We talk about “dad guilt.” But why is no one talking about this? I call it: Builder’s Guilt. Guilt wrapped in ambition. Pride layered with heartbreak. The emotional burnout no one warns founders about. I wrote a piece on this which made to Startup

We talk about “mum guilt.” We talk about “dad guilt.”
But why is no one talking about this? I call it: 

Builder’s Guilt. 
Guilt wrapped in ambition.
Pride layered with heartbreak.
The emotional burnout no one warns founders about.

I wrote a piece on this which made to Startup
Varun Bhanot (@varunbhanot) 's Twitter Profile Photo

£10,000. That was the first cheque Virgin StartUp wrote to us. No product. No revenue. Just a wild idea & a lot of belief. That single moment of trust helped us build: → MΛGIC AI featured in TIME’s 200 Best Inventions → Stocked in Selfridges → Backed by $7M in VC

£10,000. That was the first cheque <a href="/VirginStartUp/">Virgin StartUp</a>  wrote to us.
No product. No revenue. Just a wild idea &amp; a lot of belief.

That single moment of trust helped us build:

→ <a href="/magicdotfit/">MΛGIC AI</a> featured in TIME’s 200 Best Inventions
→ Stocked in <a href="/Selfridges/">Selfridges</a> 
→ Backed by $7M in VC
Varun Bhanot (@varunbhanot) 's Twitter Profile Photo

Glad to share that I’ve been invited to speak at Ideas Fest 2025…the UK’s most exciting festival for founders, doers, and dreamers. Last month, our team won big at the East of England StartUp Awards: 🏆 Overall Startup of the Year 🤖 AI Startup of the Year 💰 Equity-Backed

Glad to share that I’ve been invited to speak at Ideas Fest 2025…the UK’s most exciting festival for founders, doers, and dreamers.

Last month, our team won big at the East of England StartUp Awards:

🏆 Overall Startup of the Year
🤖 AI Startup of the Year
💰 Equity-Backed