Players. Managers. Supporters. They need a story. A project. A mission. It’s not. It’s never just about money. Or data.

Do they want you to be an amigo or an auditor? Let them choose. You are capable of playing either role.

Pressure to forges chemistry.

Deserve or Serve. Which mindset do you best relate to as a leader?

Champions run toward pressure and expectations. They embrace the target. If that doesn’t bring out the best in you as a coach, maybe you’re in the wrong spot.

Tobias Schilk

You become a great coach by being a good coach for a long time. You don't become a great parent, a great sibling, or a great friend overnight. You won't be a great coach or a great leader in a in one matchday. It will take you longer than a month to become a great mentor,

There are 3 types of directors…. I am a recruitment genius (task oriented) I will build a winning squad (goal oriented) I help create a culture where players and staff become better people (vision) The directors who understand what culture and identity they are working

Good managers: • Align with owner & leadership • Communicate well • Have attention to detail • Inspire their players

Talent = Potential Greatness Talent + Character = Eventual Greatness

Clarity in communication creates speed. Speed leads to progress. Momentum leads to success.

Good managers: • Align with owner & leadership • Communicate well • Have attention to detail • Inspire their players

The best want to be challenged. They crave the next level of growth. Challenge your players. They will hate you in the moment. But they will thank you forever.

Management is tactical. Leadership is strategic.

Alignment + Leadership + Player Development = Sustainability

Players. Managers. Supporters. They need a story. A project. A mission. It’s not. It’s never just about money. Or data. Building trust in a club’s identity & culture is the same as building trust in a relationship. It takes time to develop. It can’t be forced.

Success as a leader comes when leadership put relationship before responsibility.

Good managers: • Align with owner & leadership • Communicate well • Have attention to detail • Inspire their players

Strategy is the application of tactics and experience. Leadership is the ability to use strategy to think and choose. One can be in football for many years and compete at a high level but not necessarily be a leader & strategic.

Leadership isn't about knowing all the answers, it’s about serving the right group of people.