
Unstereotype Alliance
@un_stereotype
Convened by UN Women, the #UnstereotypeAlliance unites industry leaders, decision-makers and creatives to end harmful stereotypes in advertising.
ID: 971815624736411648
http://unstereotypealliance.org 08-03-2018 18:31:15
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Inclusive content dismantles stereotypes + builds equality. But what does it do for business? ✅ increases short and long term sales ✅ futureproofs your business Our panel of experts shared why inclusive content is so vital to brands. Full report 🔗 unstereotypealliance.org/sites/default/…

The Unstereotype Alliance Australia Chapter has launched the Australian Inclusive Media 3Bs Playbook which helps marketers achieve a 360-degree approach to inclusivity. It builds on our recent study which proves unequivocally that Inclusion = Income. Little Black Book: lbbonline.com/news/unstereot…



📈 Inclusive advertising benefits society and future-proofs business. Our new research shows that inclusive ad campaigns deliver: 15% higher customer loyalty 62% higher likelihood of being a consumer’s first choice and much more. Read full report - unstereotypealliance.org/en/resources/t…




📈 Inclusive advertising is a path to growth. Research by Unstereotype Alliance and Saïd Business School proves inclusive ad campaigns see: 3.5% higher shorter-term sales 16% higher longer-term sales AND Higher brand equity: 8.3% more meaningful, 12.1% more different unstereotypealliance.org/en/resources/t…

392 brands 58 countries 5,956 individual campaigns 1 conclusion: Inclusion = Income #UnstereotypeAlliance members & experts share why inclusion is an accelerator for customer loyalty, sales, brand growth AND drives positive social change ⬇️ Full report: unstereotypealliance.org/en/resources/t…


🎉 ¡Tres años del Capítulo argentino 🇦🇷 de Unstereotype Alliance! 🙌Seguimos construyendo una sociedad libre de estereotipos dañinos. 🙏Gracias Unilever Argentina Globant alurraldejasper Cámara de Anunciantes 🇦🇷 Mastercard Argentina Diageo News Blue Star Group Todomoda - Isadora AVON Argentina SAP Mastercard Argentina Mondelēz Intl





▶️ ¿Cuál es tu visión de un futuro libre de estereotipos? Le preguntamos a Mariana Jasper, cofundadora de alurraldejasper y empresa miembro del Capítulo Argentino de la Unstereotype Alliance. 💫🙋🏿♀️ Un mundo más justo es posible. #PorYParaTodas #UnstereotypeAlliance ONU Mujeres

