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Why do we wear Rolexes or drive Bentleys, when cheaper goods can perform better? Why do we fight crowds at the Louvre to see the “Mona Lisa”, when we can view it online? This article talks about how game-theory lies underneath our irrational behaviour. news.mit.edu/2022/hidden-ga…

Introducing Solutions: a case competition by CUBS! Get your team and join us on March 19th in solving real-world problems! Enjoy free food, a chance to show off, and networking! Tickets are $10 and can be purchased with our link in bio! Hurry, registration closes on March 12th!💡

Introducing our partners: ZS ! Join us for the Solutions Case Competition and meet the ZS Consulting Team! Impress them with your amazing BeSci skills and learn about their open hiring positions! 👀 All with free food and prizes. Link to register is in our bio! ⬆️

Check out our full interview with Behavioural Designer, Pam Dang! Learn about what Behavioural Design is, the best methods, and some of her first-hand experiences. This is an interview you don't want to miss, so head over to the link in bio or website to watch the full event! ✍️

Meet our sponsors, BEAR UofT ! Looking for a summer job position? Now's the best time! BEAR will be hiring research assistants for this summer through UofT's work-study program! Show off your knowledge, enjoy the free food, and secure those connections! Link in bio! 🐻

Another of our partners: BEworks! This behavioural science consultancy is joining our Solutions Case Competition on March 19th! Sign up your team today to meet reps from the company + many other leading professionals! Get ahead in your career and come on down to Solutions!📈

The outcome bias is costly to organisations. It causes employees and leaders to be blamed for negative outcomes despite good intentions. Read the article below to find out how looking beyond end results can be beneficial! hbr.org/2016/09/what-w…

Here's what you need to know for the Solutions Case Competition! Join us on March 19 to compete in your teams, enjoy free food, win prizes, network with leading professionals, and score summer internships! Registration ends March 12th so get yours in before time runs out! 📋

Register for the Solutions Case Competition today and enjoy food, a chance at internships, and prizes - like our prize fund for first place! Our top-scoring team will win $400! 💵 Sign up your team before March 12th to win that cash and show off your stuff!

Have you ever altered your personality to fit in better with certain groups or people or certain situations? This study finds that animals do the same thing. sciencedaily.com/releases/2023/…

The Solutions Case Competition is happening this Sunday!! From leading companies such as BEworks and ZS, meet some of our incredible judges who will be at the event and ready to be amazed by your behavioural science skills! 🗣

Have you ever wished you were more creative? Have you ever tried to train yourself to be more creative? This new study reveals the secret to getting conventional thinkers to think creatively. scitechdaily.com/new-research-r…

Are you interested in astrology and horoscopes? Have you ever wondered why other people like it? This article discusses the barnum effect, which explains why horoscopes appeal to so many people. scitechdaily.com/the-barnum-eff…

An amazing opportunity from our friends Cowry Consulting ! Sign up at the link below for their 2023 Cowry Global Summer School from July 17th - 28th. Join the Cowry Consulting team for this amazing opportunity and get your application in! ✍️cowryconsulting.com/summer-school-…

Wonder why people cheat in sports or conduct insider trading? Swipe to learn more about the behavioural science behind Cheating in Society!

CUBS is now hiring for the 2023-2024 Executive Team! Apply before April 24th through the link in bio for positions such as VP of Finance, Project Directors, and President! More info on each role can be found on the form. We want YOU to join the CUBS family! 🐾

What are some marketing techniques which influence consumers? Check them out!

Applications for the CUBS 2023-2024 Executive team are closing on Sunday! Get yours in before 11:59 PM on April 24th to gain CCR credit, leadership skills, and to join the CUBS family! Be a part of the best behavioural science community! 🌊 Link in bio!

Have you ever been curious about why some common habits exist? Learn more here!

What makes people cheat more at work? Swipe to learn about an interesting experiment on cheating by Dan Ariely set on figuring this out! 💵