Businesses that go to extraordinary lengths for their customers not only win customers for life, they win over the customers social circle.

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Customer service is a contact sport. Make every contact count.

Customers pay your salary and those of your coworkers. Do what you can to keep them happy.

It doesn't cost anything to be nice to somebody.

Customers and coworkers develop perceptions based on every interaction they have with you and your work.

If you encounter an angry customer, fix the customer, then fix the problem.

If your customers don't respond to your service with a WOW!, Beware of losing them to competitors with better service or lower prices.

Rethink "stupid" policies in your organization.

Anticipate that customers frequently need answers to the most common questions, but they may not know what to ask.

When in doubt, use common sense

Thank customers for complaining. Now you know what needs to be fixed.

Internal conflict has an external impact. Find peace within yourself first.

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PEOPLE ARE GOOD AT WORKING WITH EITHER WORDS, NUMBERS, THINGS, OR OTHER PEOPLE. What is your strength?

In business, trust your own creative instincts and find someone who can execute your vision.

Consider making housecalls to your customers. Ex. Bankers that visit nursing homes to service the elderly.

Demand great service from your vendors.

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