Good Day Sacramento’s Tina Macuha isn’t too sure what to make of Shaheena’s passion for eating super hot peppers. 🌶🔥🌶🔥 culinerdy_kitchen Good Day Sacramento uk chilliqueen #sactown #hotpeppers @ Good Day Sacramento instagram.com/p/B2UxziLh1_E/…

Here’s the live music schedule for Saturday! @ Gold Country Fairgrounds instagram.com/p/B2VZF-eBeE5/…

Here’s the Workshop Schedule for Saturday! @ Gold Country Fairgrounds instagram.com/p/B2VZu0yBSOi/…

Oh man...you do NOT want to miss this. It’s an epic showdown and an historic event on the West Coast of the US. There has never been a pepper eating competition of this magnitude here...until this. 🌶🌶🌶🌶 atomik___… instagram.com/p/B2VblZFhtTV/…

What the WHAT?? It’s almost here!! Tomorrow, all of the preparation and planning and partnerships and PEPPERS comes together. We are very proud of everything that has come about this year and we can’t wait to share… instagram.com/p/B2Wo0YnB8wv/…

Just posted a photo instagram.com/p/B2XqxJvhODT/…

The 2019 Limited Edition Habanero Wino Hot Sauce is here! Get it at The Pepper Festival TODAY 11am to 8pm in Auburn, CA, USA. ThePepperFestival.com for tickets and info. @ Gold Country Fairgrounds instagram.com/p/B2Y0ZJJhJep/…

It’s herrrrrre... instagram.com/p/B2ZLxWrhsP4/…

Wow, what an adventure this year’s festival was. From incredible foods and drink to amaze balls hot sauces and salsas to great entertainment and an absolutely epic International pepper eating contest between Atomik… instagram.com/p/B2cPfgJBuSW/…

So this was at 7-11 in NorCal. Thoughts? 💭 🌶🌶 Taco Bell #carolinareaper #711 #reaperchips #reaperranch #peppersrule instagram.com/p/B2edXLVhaqG/…

Hey everyone! Grab some overstock Pepper Festival merch at blowout prices NOW while they last! 🌶🌶🔥🔥 The shirts represent the historic pepper eating battle between UK Chilli Queen and Atomik Menace in a first of its… instagram.com/p/B2pNjjghVYA/…

We’re sitting here in a restaurant in Auburn, CA with the UK Chilli Queen sorting all of the amazing super hot peppers sent all the way from Louisiana from Primo's Peppers just for the big rematch competition between… instagram.com/p/B2pqIYlBEB1/…

So this is happening right now at Chef Keith’s culinerdy_kitchen Restaurant in Sacramento - the_johnnyscoville and UK Chilli Queen! Amazing evening. 🌶🌶🔥🔥 @papadalesdiner #peppereatingcontest #hotpepperchallenge… instagram.com/p/B2qLjKjBgKJ/…

Check out what our friends at Humble Root made - a short video about their time at The Pepper Festival. Very cool. Thanks guys! humblerootco #thepepperfestival #pepperfestivalvendor instagram.com/p/B2z_lfRBnYS/…

Our buddy (and current Guinness World Record holder for eating the most Carolina Reapers in a minute...120 grams, in case you were wondering) Greg Foster having some fun with his peppers 🌶 at our recent Pepper… instagram.com/p/B20BRNXBAiR/…

This is how we’re spending our Taco Tuesday...you? 🌶 🌮 #tacotuesday #pepperfestivalhotsauce #habanero instagram.com/p/B20SaVpBKjv/…

Last chance to sign up for this The Pepper Festival Hot Pepper Eating Contest at the Auburn Rib Cookoff THIS Saturday at Recreation Park in Auburn. Think you have what it takes? We’ll have amazing peppers from… instagram.com/p/B22gF0GhwiF/…

We’re slinging festival hot sauce (2019 Limited Edition “Habanero Wino”!) and shirts - big discounts! - at the Auburn All American Rib Cookoff for a few more hours. Check out this awesome (and free!) event at… instagram.com/p/B291o-NhnpB/…

Just posted a photo instagram.com/p/B3vE2UnhoWs/…

Thoughts? 🎃 🎃 🎃 🎃 #pumpkinsalsa #pumpkin #salsa #pumpkinspice #enoughwiththepumpkinalready instagram.com/p/B34txjJBDJ3/…