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Is There Life for Health Marketers After Facebook? Evolving from Interest-Based Targeting to Condition Specific Segments hubs.ly/Q013gvmQ0

The Time is Now: Apple’s IOS Update Compels Health Marketers to Adopt Privacy Safe, AI-Generated Digital Audiences hubs.ly/Q013lD_f0

Google’s Latest Cookie-Less Solution Falls Short for Health Marketers; It’s Time To Move On With Privacy-Safe Real World Data hubs.ly/Q013rP-90

Google’s Android Announcement Compels Health Marketers to Harness the Superior Performance of Real World Data hubs.ly/Q014RF1B0

MM&M’s Healthcare Marketers Survey Indicates Budgets are Down – Here’s How to Maximize Spend and Maintain Privacy-Safety hubs.ly/Q015CBVg0

Swoop and iHeartMedia Bring Precision Healthcare Audiences to Broadcast Radio hubs.ly/Q01f_7Mz0

Connecting Brands with Patients: The New Standard for Precision Targeting hubs.ly/Q01ghW9L0

Why Marketers Must Make the Switch to Privacy-Safe Real World Data for Targeting hubs.ly/Q01hhd4F0

Optimizing Media Around a Custom Audience Results in 60-90% Script Lift hubs.ly/Q01j8vJD0

Google won’t go cookieless until 2024... Learn from Swoop's own Katie Carr why that doesn't affect #healthcare marketers who use #realworlddata. #SwoopIsChangingAllThis bit.ly/3RRYAFZ

"What we are doing is coming up with new techniques that, looking at the health data, lets us determine how likely it is that someone has a specific condition,"- Swoop CEO Ron Elwell Learn how #SwoopIsChangingAllThis #AI #healthcaremarketing bit.ly/3RFfmIR

Does your healthcare data provider integrate with Nielsen? Learn how #SwoopIsChangingAllThis bit.ly/3BkQVtw

Swoop Becomes First Healthcare Data Provider to Integrate Its Audiences with Nielsen hubs.ly/Q01mjH_p0

Tune Into Condition-Specific Patients – Why Health Marketers Need to Include Broadcast Radio in the Media Mix hubs.ly/Q01mMhnj0

How Data Driven Linear Unifies TV Planning, Activation and Measurement hubs.ly/Q01qKJ_b0

Driving a 24% Increase in Brand Conversion Using a Custom Patient Audience for a DISH Media Addressable TV Campaign hubs.ly/Q01sSzFR0

One Audience, All Channels: Unifying Digital, Audio, and TV Targeting with Real World Data hubs.ly/Q01wSGbp0

A New Measure of Success in 2023: Leveraging Audience as Currency hubs.ly/Q01yk3cL0

TI Health Is Now Part of Swoop: Unify Your HCP and DTC Marketing hubs.ly/Q01DMwSH0

Upstream HCP Activation Delivers an Incremental $2M for a Leading Breast Cancer Therapy hubs.ly/Q01RMP1g0