The whole point of this design was making it screenshot-worthy. Clean layout, everything in one frame, easy to read when you're actually making it. If someone saves this to their phone, they're keeping the brand in their camera roll. Better than any follow-up email.

We made $114k from email in one BFCM sale. Most brands wait until November when every inbox is screaming discounts. We went early. October. Zero competition. Here's exactly how we did it 🧵

Just looked at October results. $175k in email revenue. We did the early Black Friday thing this year and honestly Glad we did. Had the whole month to run campaigns instead of fighting for attention during one crazy weekend. People responded well. Bought consistently

STEAL THIS if you wanna turn your customers into your content team BRĒZ ran a customer contest and got free content, engagement, and sales from one email. The setup: Run a contest where customers submit recipes/ideas/uses for your product. People vote. Winner gets

this is what renting traffic looks like tracking restrictions, policy changes, algorithm updates - doesn't matter, you're always dealing with something that's how paid ads work, you're playing on their platform with their rules email doesn't have that problem, you own the

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look at how these popups work → BREZ asks if you want THC, non-THC, or both then sends products based on your answer → obvi asks your health goal (weight loss, energy, detox) then emails content for that specific goal → Dr.Squatch gamified tiles for mystery discount - not

when you overdeliver sometimes this happens and it's weird had a client for 6 months, brought them crazy email results, made email their #1 revenue channel they just told me they're gonna handle it themselves now because it works they think they can just run it this isn't the

Phase 6: Implementation You've got everything mapped out - strategy, templates, voice, flows, campaigns. Now you build it and launch it. Set up a flow, test it immediately, then move to the next one. Don't build everything first. Flows aren't like campaigns - if you fuck

check out what remi does here they list 7 symptoms of teeth grinding you're reading through it going "wait i have that" and suddenly you realize you have the problem you just diagnosed yourself and now you want the fix that's the move - you discovered it, not them telling you

why are you spending $50K on a rebrand when your email doesn't work? new logo, new colors, new photoshoot... looks great, makes zero dollars your email flows are broken or basic and would actually bring revenue but the rebrand feels productive so here we are

one of the cleanest header sections i made (long time ago) every time i look at this i'm like damn just take my money the copy wasn't even that good back then but the design carried it's clean because it's not heavily designed, just easy to understand and easy to catch i'll

This welcome flow outline only costs a lot of money and i'm giving it for FREEEEE Trigger: someone joins your newsletter Profile filter: Placed Order zero times since starting this flow the flow: Email 1 - welcome (send immediately) - welcome them - offer incentive (discount

Quick ways to stop your emails hitting spam folders → authenticate your domain (SPF, DKIM, DMARC) → clean your list regularly - remove inactive subscribers → avoid spam trigger words in subject lines (free, urgent, act now) → don't use all caps or excessive punctuation in

your popup strategy is backwards and it's costing you money you show the discount code right on the confirmation screen after they sign up they screenshot it, close the tab, got what they needed now your emails sit there unopened because why would they check their inbox when

Some client work I did

I know you saw this picture everywhere In Werner Herzog's documentary there's this penguin. It gets disoriented and starts walking inland, away from the ocean, away from its colony. Just walks toward the mountains alone. The scientists say even if you pick it up and turn it

A/B tests worth running → Subject lines → Primary CTA button text or placement → Email send time → Preview text → Plain text vs email design → Offer positioning → Email length → Social proof placement → Product order → Discount type (% off vs $ off) →