The increased uncertainty in the new normal requires #marketers to get better at testing and faster at reacting. A more #agile operating model is a key element in this, but it is also increasingly necessary to work with #technology that learns at scale. mckinsey.com/business-funct…

How do you help a dynamic #startup build a credible #digitalbrand from a great idea? The short answer: 🎯Strategy 🎯Digital tools 🎯Content We're supported B-Secur through their growth to investments and pivotal partnerships. Full case study 👇 elevencontent.co.uk/work/b-secur-e…

#Covid19 has had a huge impact on businesses of all sizes! Now that restrictions in the UK have started to lift, it's time to think about your approach to business #budgeting in the wake of returning to work. What will you be spending your money on in 2021?

As we prepare for the post-pandemic return to work, your #marketingstrategy may be developing or pivoting again. We've put together Six Steps to Shape Your #Marketing Strategy👇 👉Understand your #customers 👉Think #SMART 👉Create valuable #content elevencontent.co.uk/blog/six-steps…

For #sme, DIY web builders offer a direct route to create an online presence from the comfort of your home office. In our latest article we'll review the advantages and disadvantages of building your own #website, and when to seek professional help. 👉elevencontent.co.uk/blog/is-diy-we…

As a #founder, owner, or #CEO, you may be wondering what the best approach to #marketing is when budgets are prioritised to product and business development. In this article we uncover the three big benefits offered by an external marketing partner. elevencontent.co.uk/blog/do-i-need…

Universities in the North have joined forces to launch an #investment company that aims to help the commercialisation of university spin-offs and #tech #startups, pursuing research and innovation to tackle some of the biggest challenges facing the world. itpro.co.uk/business-strat…

#SEO is complicated. Nowadays, multiple factors are weighed up to help ensure users are being offered the most relevant #content. If you don't want to end up in the Google cellar, take 4 minutes to read this article from our Technical Lead. elevencontent.co.uk/blog/the-googl…

Word of mouth is the most powerful tool #brands can use. Why wouldn’t you trust a recommendation from someone you has used the product or service you're interested in? Nearly 95% of people read reviews before making a purchase decision. lnkd.in/g5R3MsX

These days it seems like there are infinite ways to market your business: webinars, workshops, #podcasts, events, #socialmedia, PR, advertising...the list goes on. It can be overwhelming and become complicated very quickly. We get it and we can help👇 lnkd.in/eHUqASe

Your business proposition might not be as strong as it once was. Find out more with our article "Know the Competition" elevencontent.co.uk/blog/know-the-… #B2BMarketing #BusinessFounder #DigitalMarketing #ManchesterDigital #MarketingStrategy #MarketingTips #TechFounder #TechStartup

Wondering where to begin with your #MarketingStrategy? Here's a quick guide to inbound and outbound marketing to help. elevencontent.co.uk/blog/a-guide-t… #B2BMarketing #BusinessFounder #DigitalMarketing #ManchesterDigital #MarketingStrategy #MarketingTips #TechFounder #TechStartup

Playing catch up? Don't worry, no one is really keeping up 😁 but here's a few tips on getting digitally fit: elevencontent.co.uk/blog/getting-d… #DigitalMarketing #DigitalServices #OnlinePresence #Startup #BusinessLeader #BusinessFounder #Marketing #DigitalCommunications #LeadGeneration

Finding #leadgeneration and #datamanagement frustrating? It doesn't have to be. Learn more about: - the #zeromomentoftruth - the power of #personas - building, organising and engaging prospects - #marketingautomation - giving value to receive value elevencontent.co.uk/blog/do-you-kn…

In a digital-first world, businesses require continual investment in their digital strategy, and the IT infrastructure that powers it. #DigitalTransformation #startup #digitalfirst #customerexperience elevencontent.co.uk/blog/whats-the…

For a #startup, #networking can provide initial #sales, but #marketing is essential for long term survival. Find out more in our latest article. #StartUpTips #ContentMarketing #DigitalMarketing elevencontent.co.uk/blog/forget-sa…

More than a logo, a brand is an identity, and your business’s identity goes beyond a visual representation. We champion brand frameworks, here's why... #startups #marketingforstartups #digitalmarketing #branding #techfounder #SaaS #SaaSmarketing elevencontent.co.uk/blog/how-to-be…

Blanket messaging your audience dilutes impact. A concentrated approach might require more initial investment, but the return is likely to be greater... #MarketingStrategy #b2bmarketing #contentmarketing #foundertips #techstartup #businessgrowth elevencontent.co.uk/blog/how-perso…