Cxense Team (@cxense) 's Twitter Profile
Cxense Team

@cxense

Cxense unlocks the power of data so that our clients can build personal, profitable customer relationships.

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linkhttp://cxense.com calendar_today13-12-2010 02:25:34

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Cxense Team (@cxense) 's Twitter Profile Photo

Data is no replacement for human creativity and experience, but it can help journalists and editors get their content in front of the right audience and create long-lasting relationships with readers that drive engagement and profitability. hubs.ly/H0kDC2t0

Mx3: What's New in Publishing (@wnip) 's Twitter Profile Photo

Why more publishers should incorporate dynamic paywalls to improve personalisation and loyalty Cxense Team whatsnewinpublishing.com/opinion-why-mo…

Cxense Team (@cxense) 's Twitter Profile Photo

Hi from Cxense at #DMEXCO2019! Always great to to meet new people and catch up with our customers. Come and join us at booth E049, hall 8.1 - there's going to be fingerfood and drinks at 4 pm.

Hi from Cxense at #DMEXCO2019! Always great to to meet new people and catch up with our customers. Come and join us at booth E049, hall 8.1 - there's going to be fingerfood and drinks at 4 pm.
Cxense Team (@cxense) 's Twitter Profile Photo

Will Mediahuis and Cxense Team win the "Best Use of Audience Data" category at Digiday Publishing Awards 2019? We're super excited! Best of luck to all finalists. hubs.ly/H0kGZp_0

Will <a href="/Mediahuis_BE/">Mediahuis</a> and <a href="/cxense/">Cxense Team</a> win the "Best Use of Audience Data" category at Digiday Publishing Awards 2019? We're super excited! Best of luck to all finalists.
hubs.ly/H0kGZp_0
Cxense Team (@cxense) 's Twitter Profile Photo

Did you miss The Information's Media Bootcamp yesterday? Watch this webinar with Chris Boyd, VP Product and Engineering hubs.ly/H0ktGNg0 to learn how The Wall Street Journal grew subscriptions by 25% within one year. hubs.ly/H0ktGNh0

Cxense Team (@cxense) 's Twitter Profile Photo

We're proud to be a Platinum Sponsor for the 2019 INMA Media Innovation Week. Come and join us in Hamburg and use the opportunity to learn from Europe's most innovative publishers how they build their brands and grow their audiences. hubs.ly/H0kGZHg0

Cxense Team (@cxense) 's Twitter Profile Photo

Want to learn how Brazilian publisher gazetaonline grew subscriptions by 105% AND prepared for Brazil’s new privacy laws simultaneously? Find out in our newest case study. hubs.ly/H0kP6kX0

Want to learn how Brazilian publisher <a href="/gazetaonline/">gazetaonline</a> grew subscriptions by 105% AND prepared for Brazil’s new privacy laws simultaneously? Find out in our newest case study. hubs.ly/H0kP6kX0
Cxense Team (@cxense) 's Twitter Profile Photo

Good morning and welcome to #INMA Media Innovation Week 2019. Main topic this year is how to balance subscription and advertising revenue. Our recommended reading for today: Christian Printzell Halvorsen's article "How subscription models boost ad revenue" on Digiday. hubs.ly/H0kTpDj0

Cxense Team (@cxense) 's Twitter Profile Photo

We are indeed 💪 And we're very excited about the end-to-end solution for unrivaled engagement and conversion this will create. Happy to discuss the possibilities at #inmamiw - reach out to a Piano or Cxense colleague.

Cxense Team (@cxense) 's Twitter Profile Photo

⁦@FUNKEMEDIEN⁩ sharing what success looks like for them. They’re implementing an exemplary reader-first strategy to grow #subscriptions across brands. Learning from data, churn management, logged-in reading time play a big role. #inmamiw

⁦@FUNKEMEDIEN⁩ sharing what success looks like for them. They’re implementing an exemplary reader-first strategy to grow #subscriptions across brands. Learning from data, churn management, logged-in reading time play a big role. #inmamiw
Cxense Team (@cxense) 's Twitter Profile Photo

Looking for ways how publishers can grow ad and subscription revenue simultaneously? Read our case study and learn how Nordjyske used data about soccer fans to grow subscriptions by 50% and CTR by 300%. #subscriptions #inmamiw hubs.ly/H0kT_mY0

Looking for ways how publishers can grow ad and subscription revenue simultaneously? Read our case study and learn how  <a href="/nordjyskedk/">Nordjyske</a> used data about soccer fans to grow subscriptions by 50% and CTR by 300%. #subscriptions #inmamiw 
hubs.ly/H0kT_mY0
Cxense Team (@cxense) 's Twitter Profile Photo

Next on stage at #inmamiw - Jessica Bulthé from Mediahuis. Read our case study "Inside Mediahuis’ 12-month sprint to supercharged advertising ROI" to learn how they reached an impressive 60% conversion rate for their ad customers. hubs.ly/H0kV4S_0

Next on stage at #inmamiw - Jessica Bulthé from <a href="/Mediahuis_BE/">Mediahuis</a>. Read our case study "Inside Mediahuis’ 12-month sprint to supercharged advertising ROI" to learn how they reached an impressive 60% conversion rate for their ad customers.
hubs.ly/H0kV4S_0
Cxense Team (@cxense) 's Twitter Profile Photo

Great presentation by Jessica Bulthé on audience targeting and monetization at ⁦Mediahuis⁩. Fascinating to see what publishers can do with the right data in the hands of the right people #inmamiw

Great presentation by Jessica Bulthé on audience targeting and monetization at ⁦<a href="/Mediahuis_BE/">Mediahuis</a>⁩. Fascinating to see what publishers can do with the right data in the hands of the right people #inmamiw
Cxense Team (@cxense) 's Twitter Profile Photo

Cxense CEO ⁦Christian Printzell Halvorsen⁩ on stage at #inmamiw “We believe that with the right approach and data, publishers can grow advertising and subscription revenue simultaneously. No need to sacrifice one for the other.” - looking forward to well-deserved drinks with all participants!

Cxense CEO ⁦<a href="/printzell/">Christian Printzell Halvorsen</a>⁩ on stage at #inmamiw “We believe that with the right approach and data, publishers can grow advertising and subscription revenue simultaneously. No need to sacrifice one for the other.” - looking forward to well-deserved drinks with all participants!
Cxense Team (@cxense) 's Twitter Profile Photo

We couldn't agree more. There are many good examples of publishers growing ad and subscription revenue simultaneously. What they have in common is a joint (data) platform and - most importantly - an organization and culture that's designed to enable growth for both. #inmamiw

Cxense Team (@cxense) 's Twitter Profile Photo

Gearing up for a #cookieless future? Make sure your #DMP isn't dependent on them. Cxense engineers anticipated that #cookies wouldn’t be there forever and built a cookie-less DMP. Read our latest blog post and learn how #publishers and #marketers benefit. hubs.ly/H0kXMp20

Gearing up for a #cookieless future? Make sure your #DMP isn't dependent on them. Cxense engineers anticipated that #cookies wouldn’t be there forever and built a cookie-less DMP. Read our latest blog post and learn how #publishers and #marketers benefit. hubs.ly/H0kXMp20
Cxense Team (@cxense) 's Twitter Profile Photo

Balancing advertising versus subscriptions, figuring out audience models, seeking out new revenue streams, while keeping employees happy, are all consistent pressures. Discuss how publishers are keeping on top of these pressures! hubs.ly/H0lfN-F0

Simon Kuestenmacher (@simongerman600) 's Twitter Profile Photo

Hours of daylight as a function of day of the year and latitude. Took me a second to read this chart. Totally worth the second of effort. A marvellous animation. Source: buff.ly/33E1d5T