Arizona State was picked to finish dead last in the Big 12 Cam Skattebo is holding up the Big 12 Championship belt What a season

Wrote off by everyone, Arizona State had to write its own Cinderella Story. The Sun Devils did so, going from being picked last to conference champions in their first chapter in the Big 12. The tale of it all from Arlington. SunDevilSource.com

AP #10 with an hour to go until the CFP selection show… Imagine telling someone at the beginning of the season that ASU would win the Big 12, be ranked 10th, and be headed to playoffs 😅

Second round of the playoffs on the way.

Us if we were Nooners:

Now you can get Pear, Cranberry, and Tangerine all year round in the Day Pack 8pk. AND Kiwi and Raspberry can be permanently found in the Beach Pack 12pk. Double tap if your day just got better.

George Strait is back to headline FIVE stadium shows this year with Chris Stapleton and special guests Parker McCollum and @LittleBigTown. Sign up for presale now at georgestrait.com/shows. Tickets on sale Friday, February 21st at 10AM local. Presales begin February 18.

This Valentines Day, give the gift of something that won’t melt in the sun.

The Top 16 seeds in bracket form 👀 #BracketPreview

Drinking High Noons at work today because it’s nice outside

Making sure you have the beach-iest of beach days is the top priority of the High Noon Lifestyle Guards. Yes, that includes bringing the pool floatie back to maximum inflation.

Who needs a six pack when you have a new High Noon eight and twelve pack.

Consider this a sign that good things are coming. Like the weekend. And a cold High Noon Vodka Iced Tea.

It wasn't a dream. #themasters

It's our 6th birthday! You don't have to get us anything besides a place in your cooler.

Looks like the cans from the Day Pack are having quite the day.

If racism were a movie…

It’s hard to focus when you’re thinking about all you have to do this weekend.

This 4th, declare independence from malt seltzer and enjoy High Noon.