Interesting ideas on data driven insights using AI from Zenith & Akkio at #DMWF #DMWF

30% of people are not using AI… or don’t know they are using AI. ROAST #DMWF #DMWF #AI #Marketing #SEO

Gen Z prefer to use TikTok for search #DMWF #DMWF #TiKTok #SEO #GenZ ROAST

“Never use AI to write social media posts” I agree. Overused and removes the magic in the copy. Via Will Bonaddio #AI #DMWF #cmo #DMWF

AI can use the internet to paint an average and inaccurate picture of your brand. Don’t trust outputs completely. Wise words from Nick Goodchild - VP Global Creative Marketing at Tommy Hilfiger. #DMWF #DMWF #ai #marketing

Best slide of the day so far. #SEO #marketing #ai #dmwf #DMWF #AImarketing

SK:N plastic surgery care clinic company collapses - Sad to hear. Some great people who care and are passionate about their work there. bbc.com/news/articles/…

Interesting insights at #SpaceUK on Human Centric Workspaces from JLL Electronic Arts Ericsson Entain Cognizant - strategies since lockdown are now more than saving money and more about creating effective workplaces and making staff WANT to come back to the office. Orega Offices

Howard Murray, Senior Director of Strategy and Ops at Electronic Arts raising some interesting points about the importance of teams collaborating IN person IN the office at #SpaceUK. Designing a game over 5 years needs in person collaboration time mixed with #flexibleworking. Orega Offices

Interesting views of dealing with data in commercial #RealEstate at #SpaceUK conference today. The future will be dominated by #AI agents, but they rely on data or it could hallucinate. Work on your data first.

#AI search is truly here. The #SEO game is going to change fast! #Marketing

Breakdown of The Best Offices in London #ServicedOffices #FlexibleWorkspace orega.com/news/best-offi…

Interesting session on synthetic audiences at #DMWF London. I wasn’t a fan of synthetic audiences before, but may revisit. | #DMWF | #Marketing

Understanding marketing ROI. We tend to focus more on simply getting more insights and “reporting”, but do we ever step back and take the time to understand our data maturity? | #Marketing #DMWF #ROI #DMWF Station10 Station10

See you there! invt.io/1txbz6y3ao9

Looking forward to Technology for Marketing today #TFM25 #ECE25

Starting off with ⁦June Sarpong OBE⁩ ⁦BBC⁩ on Upskilling with Impact at #TFM25 #ECE25

“Diversity may be the hardest thing for a society to live with, and perhaps the most dangerous thing for a society to be without.” William Sloane Coffin #TFM25 #ECE25 ⁦June Sarpong OBE⁩ ⁦BBC⁩

Big Data with Alex Fishwick at #tfm25 #ece25

Time for ⁦Rory Sutherland⁩ at #tfm25 #ece25 #marketing