L'importanza delle evoluzioni nell'ambito #AI per gli sviluppi lato marketing e customer experience. Grazie a Cristina Ziliani per l'annuale update sui temi più caldi del mondo loyalty ed experience. #loyalty #Marketing #CustomerExperience Osservatorio Fedeltà

To try to explain the revolution taking place in the loyalty market, it will be useful to start from the definition of loyalty:«Constant honouring of the trust granted by clients or fulfilment of a freely assumed commitment» Read the article bit.ly/38DDpl3 Mercado Negro

Do you really think your customers are worth the same just because they are the same age, share the same buying habits and choose the same services? #CVI #CDP #CustomerValueIndex #CustomerDataPlatform #ProgressMarketing #Loyalty #LoyaltyPrograms #DigitalMarketing

Did you know that only one in five companies is able to personalize the #CustomerExperience? This data come up from the annual research of Osservatorio Fedeltà Download the White Paper bit.ly/2PuuhaD #loyalty #digitalmarketing

How do subscription plans work exactly and what’s the difference between subscription and membership? Read Advice Group CEO Fulvio Furbatto’s column on Promotion Magazine bit.ly/32Njcae #subscriptioneconomy #loyalty @PromotionMag #CustomerExperience #digitalmarketing

We are proud to introduce our newly appointed COO, Andrea Bertolotti. Andrea’s appointment is fully in line with Advice vision as he is a home-grown talent with a 5-year experience as a PMO. Read the news bit.ly/2ID9rlW #career #talent #loyalty #COO #progressmarketing

In the end, we’ve all been called to face a big, national test: are we ready for the smart working? Here in Advice, the answer is: yes we are! Resilient, even against the current! #iorestoacasa #smartworking #opportunities #resilience

If you think that your loyalty program should only target regular clients, well, you should probably reconsider your strategy. Read the full article by FULVIO FURBATTO, Advice Group CEO bit.ly/2x5DBeM #loyalty #digitalmarketing #digitalloyalty #customerexperience #crm

We are glad to announce the new editorial collaboration with Merca2.0 the Mexican magazine specialized in marketing and advertising. Don't miss the first article written by Fulvio Furbatto. Read more bit.ly/2xkeIMO #digitalloyalty #customerexperience #digitalmarketing

The London International Loyalty Awards finalists list has been revealed We’re proud to be one of the few Italian companies selected: we compete in 6 different categories, with 2 loyalty programs entirely data-driven oriented Keep your fingers crossed! bit.ly/2ybtWUR Edison News

How can brands RE-connect with their consumers? Advice has developed the perfect tool for those brands who want to launch 1-to-1 customer experiences in just a few clicks. Download the presentation >> bit.ly/3dMsKr2 #digitalmarketing #marketingmix #marketing #loyalty

"This crisis will have a profound impact on consumers’ relational behavior. We have already seen the pendulum swinging in favor of online shopping and many other things will change..." Read the full interview to FULVIO FURBATTO bit.ly/3gaizhs #marketing #digitalmarketing

The 2020 London Loyalty Awards Gala has gone global! For the first time this year, the awards ceremony will be streamed online and it's free for everyone to join! >>Click here to register: bit.ly/3e5NnOL International Loyalty Awards #loyalty Edison News Mulino Bianco

Ehi, it happened again! We were the unique Italian company awarded at Loyalty Awards Global 2020, together with Edison! we won in the category: "Best loyalty program of gamification to enhance loyalty". Loyalty Magazine International Loyalty Awards Edison News #gamification #tlma2020 #tlma

What an incredible week! After the success at the London Loyalty Awards, Edisonville also triumphs at national level at the Brand Loyalty Awards winning the prestigious Grand Prix and Best CRM Project awards! Read more bit.ly/2APRPTs ADCGroup #loyalty #crm #brand

How has consumer behavior changed, and which strategies have companies implemented? Let’s hear it from Italian loyalty experts! >>>Listen to the podcast now: bit.ly/2W5UIXP #marketing #loyalty #fashion #sport #entertainment #DigitalMarketing

The second Loyalty Revolution panel discussion is entirely dedicated to Fast Moving Consumer Goods. >>>Listen to the podcast now: bit.ly/2ESLW9O TEDxTorino #tedx #fmcg #loyalty #digitalmarketing #marketing #customerexperience #customerjourney #engagement #fastmoving

2020 has been a tough year for everybody. In light of this, this year, our annual Christmas gift is for FairMail, a social enterprise based in Peru that provides employment opportunities for young adults in economic hardship. youtu.be/bp4iPaf0sNE

Advice Group has made it once again to the list of the top 450 Italian fastest growing companies compiled by Statista and Il IlSole24ORE Find out the full list: bit.ly/3nM1c99 #leaderdellacrescita #digitalmarketing #martech #loyalty

How have consumption habits in the #FMCG sector changed? What strategies have companies implemented to communicate with clients? Have they made the most of the proliferation of digital channels? Here our last episode of #Loyalty Revolution #marketing youtu.be/gvFEOHhMsgc