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Creating a positioning statement is key to any brand. This week, Rosh takes a look at some of the key elements you should always include. #brandpositioning #positioningstatement #brandbuilding

Yes, thank you to all the wonderful police dogs who do such an amazing job. 👏🥰🐶

Getting the business to buy into the case for marketing investment can feel like an uphill battle. Indeed, new exclusive Marketing Week data suggests the problem is acute for B2B marketers marketingweek.com/b2b-securing-i…

There has been lots of talk recently about #AI and marketing but should creatives embrace it or avoid at all costs? On the evidence of Happy Fluffy Snakes we would say avoid, but it's not that simple. Our latest blog looks at both sides of the argument. bit.ly/3MCZlT2

It's always gives us a bit of a buzz when we see some of our creative out in the wild. 😀 Vetoquinol UK #Felpreva #AnimalHealthMarketing

We talk a lot about how you need to think about a brand as a person, but what if you had to be a brand? Which one would you choose and why? We asked the MBC team that exact question, and the results are enlightening to say the least! Patagonia Serious Tissues B&Q

It's always a bit tricky to know what to answer when someone asks what type of animal you would be and why? But you've got to admit these answers are pretty perfect. 😍 #nature #wildlife #personalitytest

"I love getting my hands dirty when it comes to creative." Find out more about what makes Rosh tick - bit.ly/3MFwTjf And if you want to see him in action he will be speaking at the Veterinary Marketing Association event in October on how to brief creatives. 👉️ vma.org.uk/vma-mot/

AI lacks emotion. It lacks integrity. It lacks originality as what it produces is based on what already exists. It’s unable to pick up on those subtle nuances which are instinctively recognised by a human. So should creatives use it? We find out. bit.ly/3MCZlT2 #AI

Happy #NationalFoxDay! The only wild member of the dog family, these gorgeous animals really are fantastic! We'll even forgive the spine-chilling screams they inevitably make in the early hours of the morning!! 😆🦊 #FoxDay #Foxes

Irresponsible. Dishonest. Hypocrites. Not words we thought would be said about Dove given their drive for #RealBeauty, but as Greenpeace International points out there is a clear contradiction between their messaging & their environmental footprint. youtube.com/watch?v=dPhKzG… #PlasticPollution

Love it when meetings go a bit nuts😂 Microsoft Teams #microsoft #filters

Bet you didn't know your brand should have it's own personality! Rosh, our Creative Director explains why and how to go about creating one. #Branding #Brandbuilding #brand

Nope, can't imagine this ever happening!😉

Ahoy, me hearties! What scallywags do we have here? Well, blow me down, if it isn't that MBC lot who have all gone a bit Jack Sparrow. 😆 Think that calls for a yo ho ho and a bottle of rum! #TalkLikeAPirateDay #piratesofthecaribbean

You can see why this series of ads won the accolade of 'Print Campaign of the Decade'. A very clever concept, which is so good copy isn't needed. But it's the copy that takes them from just good to exceptional. #MarketingExcellence TIME linkedin.com/posts/good-ads…

Gin and tonic cupcakes! Read more about Pauline and why she is such a welcome part of the MBC team. 😀 👉bit.ly/3TBVidg

Please no!! Let’s at least get Halloween out of the way before we start mentioning the C word. 😠 First look at John Lewis Christmas ad as retailer releases preview independent.co.uk/tv/lifestyle/c…