Sustainability Thursday! The benefits of paper recycling include extending the supply of wood fiber, saving landfill space, avoiding greenhouse gas emissions of methane released when paper decomposes in landfills, and reducing the amount of energy needed to produce paper products

We are happy to showcase our second Appalachian alumni! Sarah Huffman is a Marketing Technology Specialist at Salem One Inc.

Over 30% of surveyed respondents agreed paper-based packaging is better for brand image than packaging materials such as plastic. Learn more in our Packaging Preference Survey. #paperfacts #paperpackaging #recycle #sustainable bit.ly/2M4JlJW

🌼🍃Happy Wednesday dear friends🌳🏡🐶🥕🥕🐇🐇🐇 #wednesdaymorning ☕️ #stayhealthy 🌻🌱

There are a lot of opportunities for scholarships in the graphic communications major, this is just one of the bigger ones nationally. A lot of Appalachian students have received the PGSF scholarship.

For Sustainability Thursday we wanted to highlight Greenwashing and share what it is and the environmental rules associated. Knowing the difference between a false claim and a real one is important in this business.

Ben Johnson was our first alumni who did not graduate from our major and instead graduated in Sociology. It was very interesting seeing how he responded and looked at things differently. He really emphasized on relationships being key🥰

Graphics can be either raster or vector on your computer. It is important to know which kind to use for your job to ensure the best quality print!

When exporting a file from any Adobe program, the file format is very important. Knowing the different types and when to use them is vital in our field. For example you would not use GIF for printing something, it is a file extension for an online format.

Between 2015 and 2018, Two Sides NA partnered with global polling firm, Toluna, to conduct consumer surveys on how Americans feel about Print on Paper. The results may surprise you! Check it out!

Laura Mills is a future Appalachian alumni working for Salem One! Check out what she has to say!

In this industry knowing the difference between Spot and Process colors is very important! Knowing the correct colors to use when designing and using those efficiently can save you and others a lot of time and headache.

Jennifer Ingram is our next Appalachian alumni!! 🥳😊 Check out what she has to say!

Today is a different kind of sustainability post! We wanted to see how the industry sees themselves sustainably. We were pleasantly surprised by the response 😊 Remember even if you are currently being sustainable there is always room for improvement!

We asked the industry about their age, gender and ethnicity. We were surprised by the responses. Check it out!

We had the opportunity to tour Wright Global Graphics in Thomasville, NC. It was a great trip and we learned a lot about the industry! They specialize in mattress branding and labels & stickers. They had an amazing collection of printed craft spirit and peanut butter labels!

Do people in our industry feel like they have a healthy work/life balance? Do they feel valued and like their work is meaningful? We were pleasantly surprised, check it out 😊

check out what the industry had to say about COVID-19 and its impact!