Major League Baseball franchise valuations have continued to rise, with the average team now valued at a record $2.6bn - an 8% increase on 2024. The Yankees and Dodgers, the league's most valuable franchises, also rank among the top 10 most valuable sports clubs globally.

Since 2012, 12 majority acquisitions of US sports franchises have been executed at valuations of $2bn or greater. Notably, more than half of these transactions involved NBA teams, including the 2025 record-setting acquisition of the Boston Celtics at a valuation of $6.1bn.

There is interest amongst foreign investors to explore opportunities in European second division clubs. This trend is driven in part by recent successes, lower acquisition costs and significant growth potential, with investor appetite extending beyond the Big 5's second tiers.

TV revenues across UEFA's top tiers have increased by 7.2%, driven in part by growth in broadcast deals outside of the Big 5. The allocation of TV income is most equitable in Finland, England and Iceland, with only three leagues featuring the individual sale of TV rights by club.

Following a number of notable transactions across professional women's football in the US, the NWSL has seen a significant increase in franchise valuations. The league's 14 clubs now hold a collective value approaching $2bn, with all franchises currently worth at least $70m.

In the first year of UEFA's revised club competition format, and based on the enhanced broadcasting revenue distribution methodology, English clubs are set to receive the largest share of TV revenue across all featured leagues, ahead of the Bundesliga and Serie A.

Social media continues to be a powerful driver of sponsor media value (SMV) in US sports, generating $11bn+ in 2024. While the NBA led in social media impact, MLB's social media presence and dominant total exposures delivered more than double the SMV of any other US league.

The Women's EURO 2025 prize pot is €41m, with the 150%+ uplift highlighting the accelerating growth of women's football in Europe. For the first time, direct financial rewards for players will be included, alongside improved contributions to clubs whose players are selected.

Sponsorship revenues of tennis's Grand Slams have seen significant growth over the past decade. As flagship events presenting global prestige, high visibility and coveted audiences, the majors are key platforms for finance, automotive and premium beverage brands in particular.

Brazil remains the top exporter of professional footballers globally, followed by France and Argentina, which have recorded the largest absolute growth over the past five years. England's position and inclusion reflect its player contributions to other British associations.

Women's major domestic leagues are seeing sharp growth in media rights contracts. The NWSL and WSL are at the forefront of the rising commercial appeal of women's football, while basketball's WNBA and cricket's WPL rank first and third in media rights values globally.

Following the conclusion of the revamped Club World Cup - featuring increased teams, revised format and record-breaking $1bn prize pool - European clubs emerged as the highest earners in aggregate and on a per-club basis, securing more than 60% of the total prize fund.

With the average team value estimated to be $269m, an increase of 180% on the 2024 figures, the WNBA is experiencing the highest y-o-y growth in franchise valuations of any professional league. In addition, the league's most valuable (and newest) franchise is valued at $500m.

The global search trends of NFL franchises highlight predominantly domestic interest . The Dallas Cowboys lead overall fan engagement, with over 90% of searches originating within the US. The two LA-based sides attract the highest proportion of international search interest.

Marked by accelerating audience growth and new ratings records over the past year, US women's sport has enjoyed a two-fold increase in TV advertising spend, reflecting its appeal to global blue-chip advertisers and emerging brands seeking to capitalise on its expanding reach.

The media rights value of the UEFA Women's EURO 2025 have nearly doubled those achieved in 2022, with commercial revenues nearing a threefold increase. The substantial increase to revenue over the past 20 years highlights the tournament's expanding mainstream appeal.

Annual engagement trends across motorsport demonstrate that NASCAR & F1 - who operate the most intensive race calendars - consistently maintain the highest levels of fan engagement across major motorsport series, including during low-activity periods such as the F1 summer break.

The Premier League's 24/25 central revenue distributions confirm £65m+ separated the top and bottom sides' income. In reflection of their facility fees payments, only Palace, Manchester Utd. and Spurs received total distributions that outperformed their final league positions.

Over its four editions, The Hundred has drawn over 3m fans across the men's and women's competitions, including 400,000 juniors. The 2024 tournament set global attendance records in women's cricket, while the men's final achieved a UK TV viewership record as 1.3m followed live.

Among the world's major football leagues, Cyprus's First Division records the highest proportion of total minutes played by expatriate players. Within the 'Big 5', Serie A is the highest ranking league on this measure, with Wolves allocating the most minutes at a club level.