How to Get Rich (without getting lucky):

Simplify your message for your audience. Bad marketers think the general public loves details.

💡Valuable Insight from SEO Experience = Experience the Power of Diversity. In addition to SEO, diversifying your marketing efforts is beneficial. By utilising multiple channels, you can reach a broader audience, mitigate risks, and create a well-rounded marketing strategy.

“Master the topic, the message, and the delivery.” - Steve Jobs

"I'm in the trenches." The trenches:

Teach your children to love what they do and the results will take care of themselves

Some of my most bone-headed (and insanely expensive) mistakes have been hiring fancy people from big Fortune 500 corporate gigs and putting them in charge of smaller companies. There’s a saying, “You can take the man out of IBM, but you can’t take the IBM out of the man.”

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