But really... What did Michael Scott think was going to happen when he became a therapist?

Has anyone switched their LLC to an S-corp? Any issues you ran into or things to watch out for?

We're almost there! October 11th will be the magical day when we release our newest course, "JavaScript For Digital Marketers", to the unsuspecting public. We have an early bird discount for you until the end of October, make sure you use it!

Anybody know if you can schedule Screaming Frog crawls through the command line? I have a lot of schedules to set up and it's tough in the UI to build all of them.

Starting to get installs on my GA4 Shopify app 🙃

We pushed a new PromoPrep feature on a FRIDAY — breaking every rule of development 😂 But hey - it's an awesome feature and I couldn't wait to get it live. PromoPrep users can now add bookmarks to their calendar filters making it so much easier to jump between calendar views.

ouch 😂

Every time you realize old GA is really going away.

This is awesome! Sites with tons of ads can eat up a bunch of memory and drag down your whole computer. I started getting these notices in Chrome they are pausing inactive tabs - love it!

Quick reminder — slashes used in URLs — are forward slashes / (not a back slashes) 🙃

We just added a nifty way in PromoPrep to view previous activities in one calendar view 🤯 Pick any date from the past to compare and see exactly what you ran for super easy planning.

This is a Steve Lamar appreciation tweet. I asked twitter for the best GA4 expert that could lead some sessions and he did a great job getting the Ridge and CTC team's up to speed.

Minor but I added a little annotation to the "today" analytics view on Checkout Blocks to show the current time. Figured, why not.

I'm giving away 5 free GA4 Teardowns. You'll get a 15 minute recording of me walking through your Google Analytics account with specific takeaways to get you ready for July. First 5 people to comment on this post get the GA4 Teardown. Inspired by Arvid Kahl ❤️

2,275 GA4 reports have been built using GA4Builder since I launched in Jan. You can recreate missing UA style reports in GA4 with a click. Choose from over 40 reports like 'Audiences', 'Exit Pages' and 'Google Ads Campaigns'. If you want to give it a whirl... GA4Builder .com