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How did a small startup find its big break & capitalize on an aerobics craze just starting to sweep the nation? On this episode of The Hard Way podcast, an iconic fitness brand's founder shares its origin story & advice for building a business empire. spartan.com/blogs/unbreaka…

Obstacle course racers can benefit from functional strength & mobility exercises that will prepare your body for the demands of a #Spartan race. This comprehensive exercise list will teach you how to do every movement and keep you race ready all year. spartan.com/blogs/unbreaka…

Tired of conflicting advice on diabetes? This episode of The Hard Way podcast sets the record straight. Listen in as Dr. Robbie Barbero, who reversed his own diabetes with a plant-based diet, unpacks the science on what really causes insulin resistance. spartan.com/blogs/unbreaka…

Pull-ups are a great upper-body focused exercise that can improve your performance both in the gym & during obstacle course races, but a lot of athletes struggle with pull-ups. These 3 Tips will attack your weaknesses and up your pull-up game. spartan.com/blogs/unbreaka…

The #Spartan Death Race is considered by many to be the world's toughest race with iterations in both the summer & winter each year, and has seen just 10% of its racers complete its absolutely brutal itinerary in the past 10 years. Could you conquer it? spartan.com/blogs/unbreaka…

It can be easy to get stuck in the day-to-day monotony & lose motivation to make progress. If you're stuck in a rut & don't know how to build grit, Spartan's CEO has some much-needed tough love for you: Your mindset - not the rut - is the problem. spartan.com/blogs/unbreaka…

AROO 💪

Subscribe to The Hard Way newsletter to receive more of #Spartan founder @realjoedesena's insights, inspiration, and advice every Friday. ⬇️⬇️⬇️ race.spartan.com/en/pages/the-h…

Modern society has made comfort a high priority in nearly every scenario & as a result, grit becomes more & more rare every day. When life does get tough, having grit is essential to persevering. If you're stuck in your comfort zone, fix these 3 things. spartan.com/blogs/unbreaka…

Most first-time Spartans start w/ a 5K Sprint & then the 10K Super before even considering a half-marathon Beast. But a select few brave racers make the jump straight to a Beast for their 1st race. If you think you have what it takes here's how to do it. spartan.com/blogs/unbreaka…

You are The Beast, my man.

How are you continuously sharpening the tools in your toolbox, as a professional & as a human? #Spartan CEO Joe De Sena sat down w/ TeamSnap CEO Pete Frintzilas, who shares how facing challenges as a child of immigrants built his resilience & success. spartan.com/blogs/unbreaka…

Sick of giving up on your goals? Studies show that you’re 65% more likely to meet a goal once you've committed to doing it w/ someone else. Use these 4 science-backed facts to convince your closest friends to commit to conquering something hard together. spartan.com/blogs/unbreaka…