Someone asked me yesterday, ‘How many hours do you work?’ I turned off the blue ticks on WhatsApp because I am too afraid to afraid to answer that question.

Unpopular Opinion: You become a great copywriter with the mindset, “ If I read this, will I buy the product”.

As a child I used to be confused on why people hated Mondays. No, nothing's changed I still am

The me from five years ago would not recognise me but she would be happy for me. Happy because I finally became financially independent and happy because she didn’t.t think I would be alive by now.

The most important part about marketing is staying consistent with your strategy.