Always deliver more than expected.

If we don’t allow ourselves to make mistakes, we will never invest in things that are radical.

Statistics suggest that when customers complain, business owners and managers ought to get excited about it. The complaining customer represents a huge opportunity for more business.

Your most unhappy customers are your greatest source of learning.

Take time to deliberate; but when the time for action arrives, stop thinking and go in.

If you can do something to get somebody excited — not everybody — but if you can be the best for somebody, then you can win.