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richard shotton

@rshotton

Founder of Astroten, a consultancy that applies findings from behavioural science to marketing. Author of The Choice Factory & The Illusion of Choice

calendar_today17-12-2008 13:02:44

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richard shotton
@rshotton

2 weeks ago

Unfortunately, many brands seem to have taken John Lyon’s joke about generating taglines seriously

In Hey Whipple Squeeze This

Unfortunately, many brands seem to have taken John Lyon’s joke about generating taglines seriously In Hey Whipple Squeeze This
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