Rob Gray
@robgraywriter
Commissions Thought Leadership essays for IPRA. Author of books on brands and corporate/family business histories. Journo/copywriter, hubby, wild optimist.
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http://robgraywriter.wordpress.com/ 09-01-2013 17:27:53
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What are the new rules of reputation management? Dennis Larsen outlines how organisations can thrive in a world defined by volatility, interconnectedness, and relentless scrutiny. #IPRA #thoughtleadership
Cyber crisis comms has become a boardroom imperative. Thanks alexander_fink for the wise advice on what to do when the hackers come calling. #IPRA #cybersecurity #crisiscomms
"Effective PR doesn’t need to be expensive or flashy—it needs to be meaningful." IWASAWA@TOKYO on place-based PR that amplifies belonging and identity. #IPRA #thoughtleadership
Thanks Kathryn Goater (nee Van Kuyk) for your excellent piece on why transparency matters in media relations.
Massive thanks Philippe Borremans for this thoughtful take on AI's impact on reputation management as we move towards an era of "post-human crises".
A clarion call from Dustin Chick We should heed it, and act on it...
An incisive IPRA essay from Anne Gregory It's packed with useful advice on how HE and the comms industry can work together to better prepare graduates for a career in PR.