Hi Air India Do you plan to start New Delhi to Berlin flights?

Common question: Why should I prioritize assistive technology users when they represent such a small portion of my user base? Critical question: If 33% of the population uses assistive technology, why does my app have such a small portion of these users? #accessibility #tech

Accessibility guidelines are founded on the POUR principles, which ensure that digital content is Perceivable, Operable, Understandable, and Robust. #accessibility #tech

There are different models of understanding disability — medical, social, biopsychosocial, etc. How we design, develop, and interact with people with disabilities depends on which model we adopt. Your mindset shapes your accessibility. #Accessibility #A11y #Inclusion

As per the #MedicalModel, #disability is a problem located within the individual, seen as a medical deficit from a "normal" state. The goal is to cure or fix the person. (Source: Northeast.edu Subject Guides on Models of Disability) #DisabilityExplained

A "pro" of the #MedicalModel is its drive for medical advancements, treatments, and rehabilitation. It excels in identifying and addressing the physical or mental impairment itself. (Source: Taylor & Francis - Medical model of disability) #HealthTech #Innovation

Cons of #MedicalModel: It often "pathologizes" disability, viewing it as an abnormality to be normalized. This can foster low expectations, limit independence, and overlook societal barriers. (Source: ALLFIE - The Alliance for Inclusive Education) #Inclusion #Accessibility

As per the #SocialModel, #disability isn't a personal flaw but caused by society's barriers (attitudes, environment, organization). It's about how society is structured, not the individual's body. #DisabilityExplained (Source: Scope UK)

Pros of the #SocialModel: It shifts focus from "fixing" individuals to creating an inclusive society. Empowers disabled people, fosters accessibility, and drives systemic change to remove barriers. #Inclusion #Accessibility #Equity (Source: University of Leeds)

Cons of #SocialModel: Sometimes criticized for downplaying the impact of impairment itself. It may not fully address pain, medical needs, or the personal experience of living with a health condition. #DisabilityComplex #HolisticView (Source: Allfie UK)

The #EuropeanAccessibilityAct came into force on 28 June 2025 across the #EU. It mandates #accessibility for digital products like ATMs, websites, mobile apps, e-books, and more. It’s the most ambitious accessibility regulation in the EU so far. Source: European Commission

A decade of determination: The #EuropeanAccessibilityAct (EAA) was proposed in 2015, passed in 2019, & became applicable on June 28, 2025. This landmark legislation now actively transforms the digital landscape, ensuring #Accessibility for all. Source: European Commission #EAA

My new blog post is live! ✨ "The Medical Model of Disability - An Overview" explores a key framework in understanding disability. Read on HappyHub: happyhub.in/blog/medical-m… Or Medium: medium.com/@puneetkkala/t… #Accessibility #DisabilityRights #HappyHub #Inclusion

Thrilled to announce I'm officially #CPACC Certified! 🎉 A huge step in my #DigitalAccessibility journey. Big thanks to IAAP for empowering professionals worldwide. Let's build a more inclusive digital world! ✨ #Accessibility #IAAPCPACC

My new article is live! A quick read on the Social Model of Disability. It's not about fixing people, but fixing the world to make it more inclusive. Read here: happyhub.in/blog/social-mo… medium.com/@puneetkkala/t… #a11y #DisabilityRights #SocialModel #Accessibility #InclusiveDesign

AI for Accessibility How can AI truly support accessibility instead of reinforcing barriers? Join Puneet Kala 🇮🇳🇩🇪 for a thoughtful exploration of the promise and responsibility of AI accessibility. 📅 15 November 2025 🌐 devfest.at #DevFest #Vienna