Peter Mears
@petermears_
CEO, @HavasMedia | Building Meaningful Brands by Investing in Media that Matters | Ethical Advertising Advocate
28-07-2015 01:38:30
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The 2021 Havas Media India global survey found that 71% of consumers have little faith that brands will deliver on their promises. To combat this, companies need to put #transparency into overdrive. #BrandTrust adweek.com/agencies/brand…