One of the viral loops we’ve built into the INCOHEARENT app: auto generated vertical video at the end of each round no edit required Just play and share Too early to tell if it’s working but optimistic!

New experiment we're testing to drive new installs: invite a friend, unlock the 'friends with benefits' pack (lol get it) apple has this nifty campaign link tracker to keep tabs on clicks/installs will report back if it works :)

We worked with Lost + his team Artasaka to create the onboarding for INCOHEARENT many people have invited friends (before even playing the app!) just so they could see their reactions (teaser below, download the app to experience the full thing :)

In week 1 of INCOHEARENT app, we made $559 across 1,028 downloads Our top 3 sellers: 😈 the spicy collection ⭐️ best of INCO collection 🤮 the brainrot pack surprised collections have been bought > individual packs!

Startup idea: salesforce for UGC creators pick your fave brands + categories tool automates outbound loops you in when it gets reply

6 week update for INCOHEARENT: - 10k downloads - $1.88k in-app purchases - #126 on the charts and sundays are our biggest download day each week (surprising!) play a round here: apps.apple.com/us/app/incohea…

Biggest download day (so far) this sunday! 🎥 first big content winners 💬 invite friend to unlock pack humming 🤷‍♂️ sundays stay being our day play a round free here: apps.apple.com/us/app/incohea…

#37 on the charts! Videos are hummmming right now

Barstool has entered the chat

Barstool 🤝 repost

2 month update: - 26k downloads - biggest day ever this past sunday! - $5k net rev next lever we'll try: slightly less free content so that people buy packs sooner :)

Morning find: a tiktok account that makes custom songs to explain how the world works eg. how we build bridges in oceans inspires bunch of ideas- music vids as a wedge for a new age Wendover productions using suno.ai for educational apps

Hunch 2025 Year in Review 🥳 Portfolio - 3 new games - Target, Walmart, B&N chainwide - 2x licensed, 1x published Big Bet 1 - first self-published title - Ws: $1.4M year one, great reviews - Ls: all things supply chain Big Bet 2 - major redesign of INCOHEARENT box - scary

Things i'm thinking about: - a new age Life is Good - single-use mobile games - a newspaper without news

Announcement: we’re starting a newspaper! 🥳 - 8 pages of puzzles + fun facts - 0 news or politics - called The Funday Press :) issue 1 drops next month and first 100 get it 🆓 just add your name to the list here >> hunchstudios.com/funday

Got this ol fashion postcard to get back on the Jacob train I’m sure I’ve got a dozen email promos from them But in a win-back scenario, I think mailbox > inbox Nicely done Jacob