Paul Robson (@paul_a_robson) 's Twitter Profile
Paul Robson

@paul_a_robson

President of @Adobe International, responsible for strategy & business dev. across the region. Working at the centre of digital transformation. Views my own.

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calendar_today30-09-2014 00:32:02

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Paul Robson (@paul_a_robson) 's Twitter Profile Photo

My latest piece on why cultivating the best creative thinking needs an #inclusive workforce and for us to have opportunities for all. This is the only way to develop the best ideas and expand our business capabilities bit.ly/2Zx5G7E

Paul Robson (@paul_a_robson) 's Twitter Profile Photo

Great conversations focused on creativity and technology's role, and importantly how to embrace #diversity all geared towards delivering the most personalised experiences for customers. Thanks to WPP Stream

Paul Robson (@paul_a_robson) 's Twitter Profile Photo

Our drive for innovation across every facet of commerce extends to any business that wants to drive experiences end-to-end. Join me at Magento Live from 22-23 October in Amsterdam bit.ly/2LP8j1i

Our drive for innovation across every facet of commerce extends to any business that wants to drive experiences end-to-end. Join me at Magento Live from 22-23 October in Amsterdam bit.ly/2LP8j1i
Paul Robson (@paul_a_robson) 's Twitter Profile Photo

Adobe’s @DonnaCMorris reveals how powerful a multigenerational workplace can be and why she believes in a generation-agnostic workforce cmo.cm/2YPOYAL

Paul Robson (@paul_a_robson) 's Twitter Profile Photo

#HBR on a how to overcome innovation hurdles by giving your employees the time and space they need to think #creatively bit.ly/2XVnvjV

Paul Robson (@paul_a_robson) 's Twitter Profile Photo

Some thoughts on how brands can strike the right balance between short term wins and long term success with their #CustomerExperience bit.ly/2K1LRRm

Paul Robson (@paul_a_robson) 's Twitter Profile Photo

This week we hosted Code Camp for our extended Adobe family to help the #futuregeneration learn more about the #digitalworld. A great initiative which has been shared with more than 80,000 children worldwide. Thank you to Code Camp for making the experience fun and engaging.

This week we hosted <a href="/codecampau/">Code Camp</a> for our extended Adobe family to help the #futuregeneration learn more about the #digitalworld. A great initiative which has been shared with more than 80,000 children worldwide. Thank you to <a href="/codecampau/">Code Camp</a> for making the experience fun and engaging.
Paul Robson (@paul_a_robson) 's Twitter Profile Photo

We believe our “intellectual property goes home every night”, which is why building and leading effective teams is how you can succeed and evolve as a workplace. Here’s 10 human skills for the #futureofwork: adobe.ly/2TjciEM

Stephen Frieder (@sfrieder) 's Twitter Profile Photo

Delivering the right experience, in real time. Adobe is named a leader on the @Forrester Wave Report for Digital Experience Platforms. See how we earned it: adobe.ly/2H5vkdf

Paul Robson (@paul_a_robson) 's Twitter Profile Photo

We found that “54% of marketing experts know that they should be taking more risks,” with 82% of companies believing “that they need to reinvent their branding in order to succeed”. Here are 4 mistakes multi-channel marketers make bit.ly/31Uwobx

Paul Robson (@paul_a_robson) 's Twitter Profile Photo

We're celebrating 10 years since the birth of the Adobe Experience Cloud, following the acquisition of analytics company, Omniture. Read my article about four brands who have embraced the power of analytics to deliver incredible #customerexperiences bit.ly/2lWlMcw

Paul Robson (@paul_a_robson) 's Twitter Profile Photo

I'm in Amsterdam today at #MLEU to share my thoughts on Adobe’s vision in Europe. My thoughts on why I believe commerce has taken a defining role in the overall brand experience: adobe.ly/2P88NRJ

Paul Robson (@paul_a_robson) 's Twitter Profile Photo

We are in Los Angeles for #AdobeMAX - the world's largest creativity conference. We're livestreaming keynotes about the latest products in creativity. Tune in!

Paul Robson (@paul_a_robson) 's Twitter Profile Photo

Technology has added a new dimension to how we communicate and experience the world. My thoughts on the next generation of Creative Cloud from #AdobeMAX: bit.ly/34A7teV

Paul Robson (@paul_a_robson) 's Twitter Profile Photo

Our very own Shantanu Narayen is recognised as one of the best performing #HBR Top CEOs globally. 6th position. Great achievement and so well-deserved. bit.ly/37Dj1jY

techUK (@techuk) 's Twitter Profile Photo

Delighted to confirm that 40% of global tech firms have now joined #RaceToZero with Oracle and Adobe confirming today that they too are joining the Race. #COP26 #ClimateAction #ClimateCrisis #LTW #ClimateWeekNY More here: ow.ly/Sm2k50GcSWj

Delighted to confirm that 40% of global tech firms have now joined #RaceToZero with <a href="/Oracle/">Oracle</a> and <a href="/Adobe/">Adobe</a> confirming today that they too are joining the Race. #COP26 #ClimateAction #ClimateCrisis #LTW #ClimateWeekNY More here: ow.ly/Sm2k50GcSWj
Paul Robson (@paul_a_robson) 's Twitter Profile Photo

Brands that want to compete and cut through the noise in our new digital-first world must prioritize first-party data strategies that not only deliver personalised, relevant and timely experiences but, crucially, build the new digital currency: trust. bit.ly/3doGmKi