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📊 The #Opta data behind the Manchester Derby Days scarves. Asahi Super Dry 0.0% teamed up with Opta Analyst to create limited-edition, data-inspired scarves that bring two of #ManCity's biggest men's and women's derby wins to life. The scarves, which will be handed out to fans

The ultimate guide to football fan engagement in 2025. To ring in the new year, we're giving you 8⃣ ways #Opta data is helping clubs and leagues worldwide create data-rich content that deeply engages their fanbases and excites sponsors. ➡️ bit.ly/3W1gLOd

In his eighth season at #LFC, is Mohamed Salah better than ever? 🎥 Here's what the #Opta data has to say. ⬇️

💡 The evolution of goalkeepers in the #PL and #EFL. Using #Opta data-filled graphics, BBC Sport explores the changing role of goalkeepers across English football's top flights. Read here ➡️ bit.ly/3PI6rXD

🤖 #ManCity's goalscoring machine isn't going anywhere. Erling Haaland has signed a record-breaking 9.5-year deal, extending his stay until June 2034. Here are some numbers behind his first three seasons in Manchester, as told by #Opta. ⬇️

Adding context to L'Equipe's 𝐓𝐞𝐚𝐦 𝐨𝐟 𝐭𝐡𝐞 𝐘𝐞𝐚𝐫. 🏆 The French sporting newspaper recently announced their XI of 2024, using an 𝙾𝚙𝚝𝚊 𝙵𝚊𝚌𝚝 and data to back up each of their selections.

Are we in the golden age of #GuinnessM6N? 🏉 Ahead of Friday's opener, BBC Sport used #Opta data to take an in-depth look at the tournament's evolution in the 25 years since Italy's debut. Read here ➡️ bit.ly/3WzWhfU

Intensity, pressure and lack of precision––the distance between Argentine and European football. Matías Conde uses #Opta data to examine the differences in playing styles between the #LPF, Brasileirão and Europe's Top 5 leagues. Read the LA NACION article ➡️ bit.ly/3PVqCBx

💡 Bringing every stat, moment and storyline of #UCL's historic 18-match night to life. Here's a look at how we helped capture magic in the detail of every Matchday 8 game and turn it into one of the most memorable nights in competition history. ➡️ bit.ly/3Q6kLcG

A well-placed stat doesn't just tell a story—it creates a reaction. Here's how #Opta data helped take a routine post-match interview and turn it into one that had the #AusOpen crowd on their feet and Coco Gauff smiling. 🪄There's magic in the detail of every stat and milestone.

Last week, Eugénie Le Sommer became the most capped player in Equipe de France Féminine history. 📰 L'Equipe celebrated the milestone with a full-page spread, using #Opta data to break down the key stats from Le Sommer's 199 caps with Les Bleues. Read here ➡️ bit.ly/3F2tB9k

Which Premier League teams have the greatest probability of seeing #UCL play next season? Here's what the #Opta 𝚜𝚞𝚙𝚎𝚛𝚌𝚘𝚖𝚙𝚞𝚝𝚎𝚛 has to say. ⬇️

From granular on-field details to defining moments on the world stage, #Opta's expert teams and #AI-powered products help you tell stories that get attention—and keep it. 🎥 Catch the highlights in our latest showreel. Find out more ➡️ bit.ly/4lr2khE

How OptaJohan's 𝙾𝚙𝚝𝚊 𝙿𝚛𝚎𝚍𝚒𝚌𝚝𝚘𝚛 sparked nationwide debate. After a dramatic weekend of #Eredivisie play, the #AI-driven prediction model shows Ajax and PSV locked in a 50/50 title race with only two matches left. Here's how the media is using the supercomputer. ⬇️

Where data meets storytelling. To mark Jonathan Tah's 400th competitive appearance for #Bayer04, the #Bundesliga side transformed key facts and figures from the #Opta Data Insights team into scroll-stopping visuals.

"El Barça vuelto a ser el Barça." 🏆 Diario AS blends #Opta data with stunning visuals to tell the story of how Hansi Flick led a team of voracious veterans and fearless teenagers back to the top of #LaLiga. Check it out ➡️ bit.ly/3Hvjv1G

🏆 Arsenal Women made history last weekend, lifting the #UWCL trophy for the first time in 18 years – a milestone moment for the club, league and wider women's game. And behind the scenes, the #Opta Data Insights team played a key role in bringing their championship run to life