WE ARE MEMBERS OF NEW INC + NEW INC is the first museum-led cultural incubator and was conceived by the New Museum in 2013. + NEW INC is a cultural incubator exploring new ideas at the… instagram.com/p/Bp2ROWClp8i/…

SURREAL COMFORT IN VULCANIZED FOOTWEAR + OBRA WORKING FOOTBED™ All-day comfort and superior stability. Custom built of 20mm dual-density thermoformed EVA and lined with lush premium… instagram.com/p/Bp7KNXvlzn7/…

SURREAL COMFORT FOR AUGMENTED REALITY + FEATURING THE OBRA WORKING FOOTBED™ + All-day comfort and superior stability. Custom built of 20mm dual-density thermoformed EVA and lined with lush… instagram.com/p/Bp9hF15FiAM/…

⚠️ FULLY IMMERSIVE 📯 SOUND 🍄 EXPERIENCE + SURREAL COMFORT: AUGMENTED REALITY. + FEATURING THE OBRA WORKING FOOTBED™ + All-day comfort and superior stability. Custom built of 20mm… instagram.com/p/Bp91q0bFuNk/…

TGIF + + 🎶 Assim Assado | Secos e Molhados | + + #OBRA #UTILITY #ARTISTRY #COMFORT #QUALITY #ETHICS #OOBBRRAA #OBRABLUE #NEWINC #NEWYORKCITY #AWARENESS #VISIBILITY #SAFETY #UTILITYORANGE… instagram.com/p/Bp-Wa-tFIFW/…

TGIF + + 🎶 Assim Assado | Secos e Molhados | + + #OBRA #UTILITY #ARTISTRY #COMFORT #QUALITY #ETHICS #OOBBRRAA #OBRABLUE #NEWINC #NEWYORKCITY #AWARENESS #VISIBILITY #SAFETY #UTILITYORANGE… instagram.com/p/Bp-XGyolgys/…

🎶 | Assim Assado | Secos e Molhados | OBRA | UTILITY & ARTISTRY | OOBBRRAA.com + #TGIF #OBRA #UTILITY #ARTISTRY #TROPICALIA #MADEINBRAZIL

EASY ON WITH LATERAL YKK AQUAGUARD ZIPPER + CANVAS HIGH WRAP TOE WHITE/OFF-WHITE/OBRA BLUE CV-HW000202008 + FEATURES
Utilitarian Full Cap toe-box protection;
Microfiber-lined,… instagram.com/p/BqBJq2cFHgV/…

YEAR-ROUND. 🏳️ GET ‘EM DIRTY. + + WHITE CORE CANVAS + OFF-WHITE RUBBER + FEATURES
Utilitarian Full Cap toe-box protection;
Microfiber-lined, dual-density thermoformed EVA Working… instagram.com/p/BqDCuefFU7P/…

STRONG TOGETHER | OUR THANKS TO YOU - As a small token of our appreciation, we would like to present you with a 30% discount on your next purchase. Please see offer details and the Promo Code mailchi.mp/37ae899e7a54/o…

STRONG TOGETHER | OUR THANKS TO YOU - mailchi.mp/a4a5de2d4626/o…

LATE TO GIFT GIVING? | SEND AN OBRA GIFT CARD - mailchi.mp/e09eae96c4b7/o…

A RARE INSIDE LOOK AT WHAT MAKES OBRA® GO! Discover what makes OBRA® go: As part on a special series of features on entrepreneurship, #SHOPIFY chose to highlight OBRA® and the motivation and strategy behind the brand. artsymagazine.com/obra

Jean-Paul Belmondo: a life in pictures theguardian.com/film/gallery/2…

OBRA + SIX EIGHT SEVEN SIX NOW AVAILABLE 
With a cult following, Kenneth MacKenzie and his label, 6876, have delivered iconic utilitarian apparel for almost 30 years. oobbrraa.com #OBRA #6876 #UTILITY #ARTISTRY

OBRA+6876 LOW FULL CAP Imagined and designed by Kenneth MacKenzie in London. bit.ly/3hrbI5j Video: 6876, produced by Kit Lawrence at bodybeatritual, with photography by @danieljamesjenkins at Purposeful Activity. #OBRA #6876 #UTILITY #ARTISTRY #QUALITY #ETHICS

#ADayInTheLife of #LucasVerissimo. A photo essay by #FernandoMendes. After Pt 1: QUIET, we go back to São Paulo to chat with the young entrepreneur about the way to drive an apparel business in 2021. inboxes 09/15. Subscribe on zcu.io/Y7Ax #OBRA #UTILITY #ARTISTRY

OBRA+6876 LOW FULL CAP Imagined and designed by Kenneth MacKenzie in London. bit.ly/3hrbI5j Video: 6876, produced by Kit Lawrence at bodybeatritual, with photography by @danieljamesjenkins at Purposeful Activity. #OBRA #6876 #UTILITY #ARTISTRY #ethics #ETHICS

Today, 12:04 PM, EDT Our chat with Lucas also touches on love for California, a building named California, growing cotton, and rock climbing. Join The OBRA Mailer on oobbrraa.com to get the full story. #aDayInTheLife of #LucasVerissimo. Photos: #FernandoMendes.

A DAY IN THE LIFE: LUCAS VERISSIMO DESIGNER, ENVIRONMENTALIST, ENTREPRENEUR, ROCK CLIMBER PART TWO: THE CALIFORNIA on oobbrraa.com #LUCASVERISSIMO #FERNANDOMENDES #OSCARNIEMEYER #EDIFICIOCALIFORNIA #NYC #SP