Today I lost a client. It’s a bittersweet moment because I know they had a lot of potential. But it was one of those situations where every invoice was getting challenged & paid late. It’s hard to show the value of #SEO when someone doesn’t fully get it. Time to move on.

This week I closed 2 new clients 🎉 Last week I lost one. One thing for sure, this Q4 is being everything but boring! How’s your November going? #seo

I lost the knowledge panel for my own name in the last algo update. I checked a few other people I knew had the panel, and they also lost it. However, the small businesses’ panels I checked remained unaffected. I suspect Google increased their scrutiny of people’s EEAT. Will

Nicholas Bortoluzzi, il co-founder veneto che fonda un progetto di marketing digitale ift.tt/pe89jHv

This is incredible: $166.02 to launch a brand new site from scratch, with 250 articles live. Of course, this is only the cost of API: there’s also editors time, other software etc... (Still under 1k btw) One year ago, the same project would’ve costed in excess of $5k… Madness

Not #seo related at all, but absolutely loving my winter in Asia so far: - 27°C throughout the day - Client work managed by VA’s - Spectacular views Bonus point: Yummy street food daily Might consider never returning to the UK 😂

#seo retainers paid for December and January in Asia. Two months here costed me 30% of my average cost of living in London… Is this a sign I need to relocate?

Easy programmatic #SEO idea 👇 Compile a list of: ✔️ Wine Producing Countries ✔️ Interesting Vintages ✔️ Grape Varieties Generate permutations of everything to see which ones have search volumes. Use AI to create drafts, then get a wine expert copywriter to fact check,

First Meta , now LinkedIn … Who’s going down next?

Big shoutout to the British Airways crew on flight BA677 from Istanbul to London yesterday, who gave us passengers free Wi-Fi access to stream the Euro finals 😂 Many disappointed England supporters in the end, but definitely a memorable experience!