The subconscious mind accounts for 95% of human behavior. So, why do many marketers still rely on traditional methods of data collection (surveys, focus groups, etc.) to conduct their market research? #neuromarketing #marketing #advertising #neuroscience

US CEO Pranav Yadav and EY's Janet Balis took the stage at #WPPCommerce2020 to remind advertisers that the consumer experience should be the first and last thing on every marketer's mind. #neuromarketing #advertising #marketing #WPP

Learn about your "internal operating system" and how it impacts decision-making in James Ingram's latest interview with US CEO Pranav Yadav. bit.ly/3895way #neuromarketing #advertising #creativity

Shazia Ginai, CEO of Neuro-Insight takes us through the importance of relevance & content, & targeting the right moments on #dynamic #DOOH! JCDecauxUK Posterscope #TheMomentsofTruth #TMOT

If you want to truly understand your consumer, you have to look beyond the edited response and discover the story that lies within. #neuromarketing #advertising #neuroscience #marketing

When it comes to digital out-of-home advertising, where and how your content appears can produce dramatically different consumer responses. Find out how to effectively reach consumers with your OOH campaigns. Learn more here: #nueromarketing #marketing #advertising

As today's marketplace becomes increasingly complex, many advertisers are facing new questions— ones that traditional research can't answer. Neuromarketing has the answers. Learn more in our latest blog post! bit.ly/2W8ZTXG #neuromarketing #advertising #marketing

Most advertisers understand that a relationship between content and context exists but lack the tools necessary to understand exactly how that relationship works. Take full advantage of today's diverse media landscape by reading our full report: neuro-insight.com/context-uncut

Is social media really a distraction? When it comes to TV, our research suggests that live tweeting may actually increase viewer engagement and make ads more memorable. Why is this important news for brands? Find out here: neuro-insight.com/tweeting-game-…

In today's world, it is imperative to understand your consumers on a deeper level. US CEO Pranav Yadav recently sat down with Rob Reiss of Forbes to discuss the future of marketing: bit.ly/2UAsXFd #marketing #advertising #neuromarketing #technology

Our subconscious is the seat of our decision making. It's also where our unconscious bias lives. This article from our UK CEO explains just how bias exists in all of us, and the impact it can have. #blacklivesmatter #unconsciousbias marketingsociety.com/blog-post/rama…

TikTok's top influencers are making millions of dollars per year, but how are brands fairing on the world's hottest content-sharing platform? Learn more: bit.ly/3fRqRsT #tiktok #tiktokmarketing #tiktokads #neuromarketing #advertising

Neuro-insight's groundbreaking study, “Make TikTok Work For You,” will be available for brands on September 10th. Sign up now to receive strategy-defining insight into the worlds hottest content-sharing platform: bit.ly/3fRqRsT #neuromarketing #tiktokads #tiktok

The latest holiday spot from Kohl's is all about "connection" but where does the brand fit in? Is this creative building on the Kohl's brand or simply another heartwarming holiday narrative? #marketing #holidayads #branding bit.ly/2HJGtDy

"The human brain is a storytelling and pattern seeking-device." US & Europe CEO Pranav Yadav speaks with Salesforce & Thrive Global about why brands need to tell stories that focus less on the product and more on the nuanced lives of their consumers. bit.ly/3nJSXdJ

What should you expect from this year’s Super Bowl advertising? Read our latest article to find out! #SuperBowlLV #marketing #creativity neuro-insight.com/super-bowl-cra…

While the big game is in the books, brands can still extend the life of their #SuperBowl creative with the right mix of frequency, creative edits, and digital integrations. Learn how to enhance your Super Bowl ROI in a Age's post-game playbook! adage.com/article/specia…

Simmons launched a campaign with the now-famous D'Amelio sisters – much like celebrities and traditional advertising, unfortunately for Simmons, the massive influential TikTok personalities alone do not guarantee success. shorturl.at/rsLPQ

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