We analyzed 3,000 landing pages to find the difference between high-converting and low-converting pages - 10 elements were found! So, if you’re seeing lots of traffic on your website, but no customers, join us Tuesday, August 13, at 8 a.m. PDT! bit.ly/4cSxKZy

The best time to spend on marketing is when the economy is bad. It's also the time when it hurts the most. During a bad economy, companies get nervous and slow their spending. This means it is cheaper for you, but again, it will hurt more. In the long run, you'll start

If you want faster social media results: 1. Load up TikTok 2. In the search bar type "Creator Search Insights". 3. Click the red "view" button in the middle of the screen. 4. Type in a keyword related to the content you create or want to create. 5. You'll then be given a

Average VS Amazing: Lessons Learned from Analyzing 3000 Landing Pages x.com/i/broadcasts/1…

How a grocery store garnered a cult following in the U.S. Ever wonder what makes Trader Joe’s so popular? They don’t offer better products, a better selection, or better prices than many other grocery chains. And yet, communities across the country are jonesing for Trader

What if the key to SEO success isn't in high-volume keywords? 💭💡 If you're not leveraging low- and zero-volume keywords, it might be time to start! Here are 6 reasons YOU should target low and zero volume keywords👇

You can use TikTok to drive sales… without publishing a single video to TikTok. Topics and products that are trending on TikTok often drive up Google searches. Take turmeric skin care.  Searches for this term have spiked on Google recently, and it’s because turmeric soap has

Give your suppressed SKUs a new lease on life with this expert hack brought to you by our own PMAX expert! Bethany has a great hack for pulling SKUs out of your PMAX to diagnose the issue and bring them back to life - it all starts with scripts. 🙌 #Ecommerce #SEO #PMAX

Is Google losing market share to Bing and Yahoo? Some of our clients at NP Digital have seen a slight uptick in traffic from these places lately. But don’t get too excited. We’re talking marginal gains. Google still takes the lion’s share in the search engine market. And

Does using the word “A.I.” within your marketing help boost conversions? Around a year and a half ago 16 sites run by marketers performed A/B tests to see if the word “A.I.” boosted conversion rates. The tested it in headline copy, body copy, images, videos, and throughout

I can't wait for November 6th... the day after election day. Hopefully, by then, X will start recommending content that isn't just politically related.

The New SEO: Search Everywhere Optimization x.com/i/broadcasts/1…

You’re wasting your time with email marketing. Just because email is considered the king of ROI doesn’t mean your strategy rules. Those $36 per dollar spent don’t come out of nowhere. If you want to connect with today’s audiences through their inbox, you need to modernize your

Which social networks provide the most valuable customers? The customer's lifetime value can vary not only by the quality of your product or service, but also from the traffic source. So, we analyzed 219 businesses that run ads on the social web to see which traffic sources

We are about to experience a search revolution. It’s called SearchGPT. It’s an AI-driven search engine that’s based on ChatGPT.  Join us live tomorrow at 8 a.m. Pacific Daylight Time to get a first glimpse into SearchGPT. bit.ly/4fUeWuN

SearchGPT: How to Get Ready x.com/i/broadcasts/1…

Entrepreneurs keep getting trapped by shiny knowledge syndrome. They continually talk to others, read, and learn new things that could, in theory, make their business better. Recently, everyone has been telling me about this "founder mode." Or people have been sending me Peter

The future of paid media isn’t about more clicks… it’s about smarter clicks. Advertisers are paying more for fewer clicks or impressions. A recent report by the omnichannel advertising platform Skai showed that spending increased across channels – not because we’re seeing more

You’re Wasting Your Time with Email Marketing: the New Approach x.com/i/broadcasts/1…

Companies are losing $54.1 billion in revenue each year by ignoring a key component of search engine optimization. I’m talking about local SEO. When it comes to local searches, smaller businesses often outperform large brands. Search for coffee shop near me, and chances are