B2C's Industry Partner, Sinclair Broadcast Group, said it has a memorandum of understanding with Hyundai Mobis to develop and implement businesses that will use ATSC 3.0 broadcast signals to deliver services to automobiles. Read more at: ow.ly/UQ7850MNknE

Congratulations to the University of Spain, Basque Country and their ATSC 3.0 research team on their successful endeavors in advancing the 3.0 standard. ow.ly/jWwn50Oe45p

The B²C Lab Open House was a celebration of the latest evolution in broadcast technology. All the presentations from industry leaders, lab industry partners and stakeholders are now online: ow.ly/XuhL50PaYHv

Humber is furthering research into the next generation of broadcast technology through the Broadcast-Broadband Convergence (B²C) Lab. This lab is the first of its kind in North America. Learn more in Humber Today: ow.ly/rMJF50Pat1t

Curious how ATSC 3.0 will ‘bring broadcasting into the internet age’? Watch Mark Corl from Triveni Digital explain how ATSC 3.0 will allow interactive content delivery alongside broadcast TV. Watch the presentation: youtu.be/69s036A9BGw

At the B2C Lab we are particularly excited about ATSC 3.0’s Direct-to Mobile (D2M) capabilities. To demonstrate its possibilities, we invited ONE Media's Mark Aitken and Liam Power to our Open House. youtu.be/xjQAPECtjSw

A wise academic I know says a good research topic is "what is best left unsaid?" I've been fretting over his question Some of us learn not to deliver bad news to bosses that blame us, the "mum effect" We learn not to say cruel if accurate things that hurt others What else?

One of my favourite 'partners in creativity' is Min Basadur, the founder of Basadur Applied Creativity. We spent a great afternoon planning new projects with some cool tools. basadur.com

What type of innovator are you? A great question to ponder when building your team. hbr.org/2022/10/4-type…

Dr. Yiyan Wu, Communications Research Centre Canada, was one of the esteemed presenters at the B²C Lab Open House. Watch Dr. Wu explain the implementation, innovations and challenges of the Inter-Tower Communications Network (ITCN). youtu.be/4Wqor9-NBw4

A career in the skilled trades has so much to offer. Humber College recently invited more than 75 girls from the York District School Board to tour our campus, check out our labs and learn more about the skilled trades. Read more in Humber Today: ow.ly/x4el50PmSEc

Madeleine Noland, ATSC President, delivered an inspiring speech to students at our Open House. She highlighted the skills students could gain through involvement with ATSC as well as the career opportunities that ATSC 3.0 will create. ow.ly/ma8650Pqle2

History in the making at AoM 2023.

Getting ready to present our work on our Global Polytechnic Alliance at AoM2023

Providing affordable, reliable high-speed Internet to rural communities in Canada is a challenge. Avateq Crop. is developing an ATSC 3.0-based Ultra Long-Range Wireless Backhaul system that offers an internet backhaul solution for rural, remote regions. youtu.be/Nbs84SzEo5E

Presenting groundbreaking work on North Carolina's emergency alert system, Fred Engel (PBS NC), Red Grasso (FirstTech), Chris Lamb & Tony Sammarco (Device Solutions) outlined how NC is using ATSC 3.0 datacasting to improve firefighter response times. youtu.be/pqp7fetyFsY

Thrilled to be joining Colleges Ontario CEO Marketa Evans CO President at the AMO conference as we discuss our partnerships & innovation with businesses, fueling prosperity & growth in our communities Doug Ford Jill Dunlop #ONpoli

Congratulations to industry partner Avateq Corp. for winning Product of the Year at the 2023 NAB Show! Their ATSC 3.0 MIMO Receiver and Analyzer's recognition in the Connect Category highlights their contribution to the future of ATSC 3.0 broadcasting.

We are thrilled to announce that registration is now officially open for "Under Pressure: Disruptive Demographic Change” Bradley Schurman, expert demographic futurist, will lead the talk at Humber College. Come join us! eventbrite.ca/e/under-pressu…

B²C Lab partners with Device Solutions for testing and deploying their eDPPT device, which delivers emergency updates to first responders. It is the first test deployment of an ATSC 3.0 eDPPT in Canada! #atsc3 #broadcasting #DeviceSolutions #PBSNC #TriveniDigital