Mark Johnson (@mjohnsonloyalty) 's Twitter Profile
Mark Johnson

@mjohnsonloyalty

CEO & CMO Loyalty360 - loyalty360.org. Loyalty360 is the association for customer loyalty.

ID: 45181145

linkhttp://www.linkedin.com/in/loyaltyexpo calendar_today06-06-2009 18:12:03

140,140K Tweet

131,131K Followers

99,99K Following

Mark Johnson (@mjohnsonloyalty) 's Twitter Profile Photo

🚨 New issue alert! 🚨 The latest Loyalty Management magazine is LIVE: featuring the 2025 Loyalty Expo Awards + insights shaping the future of customer loyalty. 🔗 Check it out: loyalty360.org/loyalty-manage…

🚨 New issue alert! 🚨
The latest Loyalty Management magazine is LIVE: featuring the 2025 Loyalty Expo Awards + insights shaping the future of customer loyalty.

🔗 Check it out: loyalty360.org/loyalty-manage…
Mark Johnson (@mjohnsonloyalty) 's Twitter Profile Photo

🚀 Join Cataboom at Loyalty360 Loyalty University on Tues 8/26 | 1PM ET Learn how gamification & smart prizing can boost engagement, drive repeat visits, and make loyalty FUN. For Brand Members Only!

🚀 Join Cataboom at Loyalty360 Loyalty University on Tues 8/26 | 1PM ET

Learn how gamification & smart prizing can boost engagement, drive repeat visits, and make loyalty FUN.

For Brand Members Only!
Mark Johnson (@mjohnsonloyalty) 's Twitter Profile Photo

From CPG & retail to entertainment, Erik Kapila brings 25+ years of loyalty experience to Marcus Theatres. Hear his lessons on strategy & customer engagement 🎬 👉 youtube.com/watch?v=UIPlUh… #MarketingStrategy #ExecutiveSpotlight

Mark Johnson (@mjohnsonloyalty) 's Twitter Profile Photo

📢 Coming up 8/26 at 1PM ET! Our next Loyalty University with CataBoom explores how gamification + strategic prizing boost engagement, clicks, and FUN in loyalty programs. 👉 For Members only. Want access? Join here: loyalty360.org/register #CustomerLoyalty #Gamification

📢 Coming up 8/26 at 1PM ET!
Our next Loyalty University with CataBoom explores how gamification + strategic prizing boost engagement, clicks, and FUN in loyalty programs.

👉 For Members only. Want access? Join here: loyalty360.org/register

#CustomerLoyalty #Gamification
Mark Johnson (@mjohnsonloyalty) 's Twitter Profile Photo

🚀 Loyalty isn’t just a program anymore — it’s business strategy. Hear David Andreadakis, CCO at Loyalty Juggernaut, on creating seamless experiences, rethinking rewards, and turning data into action. 🎧 ow.ly/3ky050WMczr #CustomerLoyalty #CX #Innovation #IndustryVoices

Mark Johnson (@mjohnsonloyalty) 's Twitter Profile Photo

🚜 Coming Soon: Leaders in Customer Loyalty with Blain’s Farm & Fleet! For nearly 70 years, the brand has built trust through insight, innovation & community-first thinking. Aly Blawat shares how Blain’s is redefining loyalty across generations.

Mark Johnson (@mjohnsonloyalty) 's Twitter Profile Photo

🚨 Q3 Loyalty Management Magazine is live! 🚨 Explore insights, award-winning programs & loyalty trends shaping the industry. 🔗 lnkd.in/gdzDfrVa

🚨 Q3 Loyalty Management Magazine is live! 🚨
Explore insights, award-winning programs & loyalty trends shaping the industry.

đź”— lnkd.in/gdzDfrVa
Mark Johnson (@mjohnsonloyalty) 's Twitter Profile Photo

📱 “If it’s not on their phone, it doesn’t exist.” Gen Z wants loyalty that’s mobile-first, social-driven & experience-led. Discover insights from loyalty leaders on how to meet these expectations: ow.ly/JoUw50WMXUA #GenZ #LoyaltyPrograms #IndustryPerspectives

📱 “If it’s not on their phone, it doesn’t exist.”

Gen Z wants loyalty that’s mobile-first, social-driven & experience-led. Discover insights from loyalty leaders on how to meet these expectations: ow.ly/JoUw50WMXUA

#GenZ #LoyaltyPrograms #IndustryPerspectives
Mark Johnson (@mjohnsonloyalty) 's Twitter Profile Photo

As consumers rethink spending, brands must redefine value. Join Loyalty360’s Lunch & Learn (9/4 – 1PM EST) with leaders from Giant Food & Blain’s Farm & Fleet. ✨ Exclusive to Loyalty360 members! #CustomerLoyalty

As consumers rethink spending, brands must redefine value. Join Loyalty360’s Lunch & Learn (9/4 – 1PM EST) with leaders from Giant Food & Blain’s Farm & Fleet.

✨ Exclusive to Loyalty360 members!
#CustomerLoyalty
Mark Johnson (@mjohnsonloyalty) 's Twitter Profile Photo

From “modern general store” to customer-first retailer 🛒 Blain’s Farm & Fleet has evolved its loyalty strategy to engage new generations while honoring tradition. Discover their story: ow.ly/8aAN50WNKNz #RetailInnovation #CustomerLoyalty

Mark Johnson (@mjohnsonloyalty) 's Twitter Profile Photo

💡 Loyalty360 members: Need insights on loyalty strategies, tech, or trends? With Ask an Expert, you get direct answers from industry leaders + peers—an exclusive member benefit! 🔗 ow.ly/EtpX50WO6KX #CustomerLoyalty #AskAnExpert #MemberBenefits

đź’ˇ Loyalty360 members: Need insights on loyalty strategies, tech, or trends?
With Ask an Expert, you get direct answers from industry leaders + peers—an exclusive member benefit!

đź”— ow.ly/EtpX50WO6KX

#CustomerLoyalty #AskAnExpert #MemberBenefits
Mark Johnson (@mjohnsonloyalty) 's Twitter Profile Photo

“Gen Z is the first digital-native generation—always connected. They expect loyalty programs to be fully digital & accessible on TikTok, IG, YouTube,” says Donovan Wydner, Capillary. 📱✨ Read more: ow.ly/KTvk50WOcvp #CustomerLoyalty #GenZ #DigitalFirst

“Gen Z is the first digital-native generation—always connected. They expect loyalty programs to be fully digital & accessible on TikTok, IG, YouTube,” says Donovan Wydner, Capillary. 📱✨

Read more: ow.ly/KTvk50WOcvp

#CustomerLoyalty #GenZ #DigitalFirst
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Gen Z doesn’t want more points—they want purpose, access, and programs that feel made for them, says Jennifer Kunz, Kobie. Read more: ow.ly/JGbJ50WPwKI #CustomerLoyalty #GenZ #PersonalizedExperiences #LoyaltyStrategy

Gen Z doesn’t want more points—they want purpose, access, and programs that feel made for them, says Jennifer Kunz, Kobie. 

Read more: ow.ly/JGbJ50WPwKI

#CustomerLoyalty #GenZ #PersonalizedExperiences #LoyaltyStrategy
Mark Johnson (@mjohnsonloyalty) 's Twitter Profile Photo

We spoke with Jim Sturm of Capillary Technologies for our Industry Voices series, digging into how AI, personalization, and speed are transforming loyalty programs—and why human connection is still at the core. Full interview here 👉 ow.ly/MSmf50WPLZn #CustomerLoyalty

We spoke with Jim Sturm of Capillary Technologies for our Industry Voices series, digging into how AI, personalization, and speed are transforming loyalty programs—and why human connection is still at the core.

Full interview here 👉 ow.ly/MSmf50WPLZn
#CustomerLoyalty
Mark Johnson (@mjohnsonloyalty) 's Twitter Profile Photo

Gen Z loyalty is about self-expression and connection. Lauren Sutherland, Phaedon, says: “Brands should evolve their loyalty strategies to offer experiences that empower self-expression and connection.” ow.ly/tksR50WOfEV #CustomerLoyalty #GenZ #LoyaltyStrategy

Gen Z loyalty is about self-expression and connection. Lauren Sutherland, Phaedon, says:

“Brands should evolve their loyalty strategies to offer experiences that empower self-expression and connection.”

ow.ly/tksR50WOfEV

#CustomerLoyalty #GenZ #LoyaltyStrategy
Mark Johnson (@mjohnsonloyalty) 's Twitter Profile Photo

“Successful programs should combine digital rewards and communication with in-person engagement,” says Amber Meakin, Capillary Technologies. 🔗📱 Read more: ow.ly/Ngjj50WPOmg #CustomerLoyalty #GenZ #Omnichannel #DigitalEngagement

“Successful programs should combine digital rewards and communication with in-person engagement,” says Amber Meakin, Capillary Technologies. 🔗📱

Read more: ow.ly/Ngjj50WPOmg

#CustomerLoyalty #GenZ #Omnichannel #DigitalEngagement
Mark Johnson (@mjohnsonloyalty) 's Twitter Profile Photo

New Leaders in Customer Loyalty episode! When Jay Jhun joined Church’s Texas Chicken, the 73-year-old brand had no loyalty program. In 1 year, he built Real Rewards—driving digital growth + deeper guest connection. 🎧 Listen: ow.ly/1LeX50WRarE #CustomerLoyalty #QSR

Mark Johnson (@mjohnsonloyalty) 's Twitter Profile Photo

Gen Z expects loyalty programs to lead with transparency, authenticity, and personalization at every touchpoint, says Alexis Kvamme, Capillary Technologies. 🌟📱 Read more: ow.ly/kEx250WOg6Z #CustomerLoyalty #GenZ #Authenticity #Personalization #CapillaryTechnologies

Gen Z expects loyalty programs to lead with transparency, authenticity, and personalization at every touchpoint, says Alexis Kvamme, Capillary Technologies. 🌟📱

Read more: ow.ly/kEx250WOg6Z

#CustomerLoyalty #GenZ #Authenticity #Personalization #CapillaryTechnologies
Mark Johnson (@mjohnsonloyalty) 's Twitter Profile Photo

Just dropped a new CEO’s Desk! We dive into what makes brand partnerships truly valuable for loyalty programs—and the biggest challenges brands face. Listen now: ow.ly/vNyO50WS97R #CustomerLoyalty #BrandPartnerships #MarketingInsights

Mark Johnson (@mjohnsonloyalty) 's Twitter Profile Photo

🎓 Join us Wed 9/10 at 12 PM with Yosef Peterseil, Blings for Loyalty360 Loyalty University: Unlocking Emotional Loyalty to drive LTV & retention. For Brand Members only! Email [email protected] to join.

🎓 Join us Wed 9/10 at 12 PM with Yosef Peterseil, Blings for Loyalty360 Loyalty University: Unlocking Emotional Loyalty to drive LTV & retention.
For Brand Members only! Email MarkJohnson@loyalty360.org
 to join.