Mike Mallazzo
@mikemallazzo
Never shoulda switched from scotch to Negronis
ID: 997921622198714368
https://usa.beehiiv.com/ 19-05-2018 19:27:10
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Writing a new miniseries called Tabula Rasa for my friends over at Future Commerce on the vibe shift in commerce. What is commerce if not the business of monetizing vibes?
marketing things today: Rory Sutherland at Nudgestock with "Are We Now Too Impatient to Be Intelligent?" Mike Mallazzo in Future Commerce with 'Tabula Rasa' (banger imho)
"Without the massive tailwind created by a billion new humans coming online, growth will simply be much more expensive. But in a creative sense, the end of arbitrage makes our jobs truly fun again– there is no established playbook." 🔥 Mike Mallazzo futurecommerce.com/posts/a-brave-…
Not often a newsletter makes me actually spit out coffee. Well done Tyler Morin.... (tho GPT claims it answered this prompt without using any Hearst source data.....)
When I started writing Zero Clicks, I largely thought of it as a sort of spiritual sibling to Brian Morrissey 's The Rebooting, covering the nexus of AI, media and commerce from the advertiser vs. publisher perspective. So certainly an honor to get a shout from the man himself!