Jonathan Metrick
@metrickmind
Operating Partner | Chief Growth Officer | Growth stage GTM
ID: 26927854
https://www.linkedin.com/in/jonathanmetrick/ 27-03-2009 02:31:35
112 Tweet
1,1K Followers
296 Following
.Jarrod Gingras advises that when choosing the right vendor & technology for #MarTech, marketers should start by building an "interdisciplinary team of marketing and technical stakeholders" to make the best choices. #MarketingTeam martech.org/the-real-story…
Great piece from Karl Sakas who writes for Business 2 Community on client satisfaction: "If your goal is to get 100% satisfaction from 100% of clients, you’ll find yourself making too many compromises." Optimization is key! #CustomerExperience #CX business2community.com/customer-exper…
To compete for #GenZ viewership against Tik Tok, Youtube has recently launched Youtube Shorts. As one of its largest #AdCampaigns to date, Shorts aims to place Youtube back at the front of the pack in the #DigitalVideo space. Do you think it can compete? marketingdive.com/news/youtube-d…
Great piece from Business 2 Community that highlights the #MarketingTrends to look for the rest of the year. Such trends include #SocialAudio: "audio rooms open up marketing opportunities for brands via community engagement." business2community.com/online-marketi…
A recent report from CMO Council asserts that "marketing and MarTech lie at the heart of recovery." I couldn't agree more. CIOs & CMOs need to work closely to reach desired results that align with business goals. Great piece, media update. #Marketing #CMO mediaupdate.co.za/marketing/1509…
Join Danny Crichton and Mary Ann Azevedo on Tuesday, September 7, at 3 p.m. PST/ 6 p.m. EST as they discuss fintech and growth topics with Jonathan Metrick. x.com/i/spaces/1OwxW…
Use cohort analysis to drive smarter startup growth tcrn.ch/3kNo9td by Jonathan Metrick
Check out my article on TechCrunch | Using cohort analysis to drive smarter growth! techcrunch.com/2021/09/02/use…
Join me on Sept 7th at 6pm ET for a live discussion with TechCrunch about growth, marketing & fintech! Excited to chat with Danny Crichton Mary Ann Azevedo Twitter Spaces link here x.com/i/spaces/1OwxW…
Interested in the latest trends in growth marketing & fintech? Check out my discussion with TechCrunch, Danny Crichton, Mary Ann Azevedo, Miranda Halpern on the Equity Podcast. techcrunch.com/2021/09/08/tik…
CMO PSA: You must excel at building flywheels, not just paid marketing. Great article in The Economist highlighting challenges DTC brands like Warby Parker, Casper now face being held to growing profits vs. top line growth. linkedin.com/posts/jonathan…
3 disruptive trends that will shape marketing in 2022 tcrn.ch/3IyqcML by Jonathan Metrick and Simon Lejeune
Our Chief Growth Officer Jonathan Metrick wrote an op-ed for The Globe and Mail about the impact of #remotework on talent acquisition for Canadian #startups: a reverse Canadian brain drain! Learn more about this trend, the causes & the opportunities it creates 👉buff.ly/3tO7v2c
🎉We're excited to announce our lead investment into TheGuarantors $50M Series C round w/ participation from Kensington Capital Partners Limited, Arch Capital Group, Roosh Ventures & earlier investors incl. Alven. Congratulations to the whole team! 👉buff.ly/3EKFr3E #fintech