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Congratulations to MiguelGernaey and team for the #SDSummit ROI Award. Just kicking off the session sharing their transformation journey at Sage.

Taking an audience centric view to rebuild no's digital ecosystem and the way integrated campaigns are planned and executed - 2 key components of #digitalmarketing transformation says MiguelGernaey as he unpacks the ROI story at #SDSummit

Beyond the 2 blocks of Sage's #digitalmarketing transformation, MiguelGernaey explains #SDSummit how they also needed to change their operating model, skills and knowledge of their team - all key components of any transformation

Amazing results from MiguelGernaey. A fantastic ROI story at #SDSummit.

What I love about the Marketing Value Model is how it forces the discussion about which audiences are experiencing value - it's audience-centricity applied to how we view the value #B2B marketing creates Metaxia Karagianni Mavis Liew #SDSummit

Great Energizer - a live concert with Jeff Lash (he/him) at #SDSummit

Thank you Jonathan Block at #SDSummit, more fun and music to add to best practice presentations and insights

The President turned his back on you.

Current B2B Performance Management Dashboard are out of balance - fascinating results from Forrester B2B Metrics study shared by Anthony McPartlin & Ross Graber, unveiling also our new B2B Marketing Value Model at #SDSummit. #B2B #CMOs and #CSOs must rethink what they measure!

Huge congratulations to Orange Business for winning the Forrester #ABM program of the year at #SDSummit. This is CMO Natasha Pearson describing how they influenced hundreds of millions of euros in revenue!

We must seek not to build walls, but bridges. We must seek not to clench our fists, but to open our arms. We must seek not to tear each other apart, but to come together.

Forfeiture Committee: Strip Sir Philip Green of his knighthood - Sign the Petition! chng.it/wTKpKsY4 via Change.org UK

Investigating #agile? my colleague @marciatrask shares who truly benefits from agile marketing adoption #B2BMarketing Forrester.

Matthew Hancock MP: A reversal on ‘do not resuscitate’ orders for Covid-19 patients with learning difficulties - Sign the Petition! chng.it/jMr66jdh via Change.org UK

#ForrB2BSummit what an amazing story of campaign transformation from Dell - Congratulations Susanna Gresswell and team!

Can't wait for Jennifer Hudson to be with us at #ForrB2BSummit in 10min....the countdown starts!

Congratulations to Siemens Energy for their POY award #ForrB2BSummit - terrific job applying the Forrester Marketing Strategy Compass to create their North Star

#ForrB2BSummit James McQuivey decodes the 9 factors that drive future employee fitness! Focusing on 3 - the innovation layer. How fascinating!

Boris Johnson: Review on Covid test for travel - Sign the Petition! chng.it/dJ2xWVBM via Change.org UK

B2B Rebranding Is On The Rise forrester.com/blogs/b2b-rebr… via Forrester