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Zoom with us through the #MAUVegas2025 Expo Hall!

Puppies, ice cream, human claw machine, and more — there’s so much to do and see in the #MAUVegas Expo Hall. 🐶

Thank you to our presenting sponsor AppsFlyer! Don’t miss your chance to connect with the team at Booth 301 and take advantage of their fun and exciting activations and explore all they have to offer to level up your #mobileapp game 📲 🙌 #MAUVegas #AppsFlyer AppsFlyer

Scenes from the Expo Hall at #MAUVegas. 🚀 Connections made, ideas shared, momentum built.

We asked, you answered. #MAUVegas is all about making moves. ♟️ Whether it’s taking a 1:1 meeting or attending a session, MAU is more than just what’s on the schedule — it’s about what happens in between.

Day 2 brought the energy, from dance moves to deep connections and sharp insights. Kick off Day 3 with yoga, then dive into meetups, mic drops, and big learning. See you tomorrow- It’s your move.

Come learn why so many publishers leverage our in-app-ads to grow their business at our session: Maximizing Mobile In-App Ads: Leveraging Meta Audience Network for Monetization and Growth Presented by Meta Thursday, May 22 at 10 AM in the Terrace Ballroom 152!

It’s Day 3 of #MAUVegas! 🎉 There’s so much to do today at MAU, from Women In Leader(sip) to the (K)NIGHT of Illusion Wrap Party at Hakkasan! What’s on the top of your list to hit today?

Swing by the cabanas at the pool today to chat with sponsors and make connections in the #MAUVegas sun until 5 pm. ☀️

Soaking up more #MAUMoments on the MAU Vegas Expo Hall floor. #MAUVegas #MAUVegas2025

Startup Alley at #MAUVegas is where it all begins. 💡 Nothing beats getting to connect with the rising of the industry — innovators who are changing the game and ready to connect.

MAU Plaza was packed for Zach Yadegari’s Growth Marketing Meetup, where he broke down how he scaled Cal AI to $30M ARR in just 12 months — at only 18 years old. #MAUVegas

So many photo-worthy moments at #MAUVegas 📸

Founders House at #MAUVegas is the ultimate destination for big ideas, bold conversations, and real connection.🤝

What a (K)NIGHT to remember! The #mobileapp industry took over Hakkasan Nightclub for the (K)NIGHT of Illusion Wrap Party at Hakkasan Nightclub - a perfect finale to #MAUVegas2025. Thank you to our presenting sponsor AppsFlyer for powering an unforgettable night.

Thank you to everyone who helped make this an incredible year. We’re thrilled with the energy, connections, and game-changing moves that came out of MAU Vegas 2025. See you next year, May 19-21, 2026

MAU Vegas delivered a week full of learning, meaningful connections, and unforgettable fun! Coming soon, most sessions will become available for playback in the MAU Vegas app for registered attendees! Keep an eye out for an email with details on how to access each session!

We hope you enjoyed MAU! If we missed you at the event, and you are interested in learning how to become a publisher on our network and monetize with Meta Audience Network in-app-ads, please reach out to [email protected]!

Israel Mobile Summit, an MAU supporter, returns June 26 in Tel Aviv, connecting the mobile, games, and adtech ecosystem. Join top EMEA publishers like Supercell, Playtika & more. Save 12% with code mau12: israelmobilesummit.com

One month ago, the MAU team touched down in Vegas for an unforgettable week filled with meaningful connections, breakthrough growth, and bold ideas from across the mobile app community. See you May 19–21, 2026.