Customers are a major focus for new NAB CMO Suzana Ristevski See why in Marketorium #B2BMarketing buff.ly/2xYVycR

How HSBC's Tricia Weener suggests B2B marketers keep up with the latest trends #B2BMarketing buff.ly/2yda0hf

Event organiser Emma Roborgh nominates 12 memorable quotes from the first B2B Marketing Leaders Forum in #Singapore. #B2BMarketing buff.ly/2yfaseU

Webinars are popular for B2B marketers because they deliver superior customer engagement and actionable data. #B2BMarketing buff.ly/2EcEHZy

How Carlos Hidalgo made the journey from demand generation specialist to B2B customer experience warrior. His story is in Marketorium: #B2BMarketing buff.ly/2Nb4wwh

Before Telekom Malaysia could help its B2B customers with their digital transformation, it needed to transform itself. #B2BMarketing buff.ly/2LTX9oo

Many of Australia’s top B2B marketing leaders came together in #Melbourne in November. Read in Marketorium what happened at Emma Roborgh’s first B2B Marketing Leaders Forum in #Victoria’s capital. #B2BMarketing #B2BMktgAPAC buff.ly/2TuVPgN

Why having a “number 8 wire” mentality is bush mechanics or farmers but a challenge at modern, data-powered B2B companies. Read Spark NZ's experience in Marketorium. #B2BMarketing #B2BMktgAPAC buff.ly/2AdnxG1

What does it take to build an effective regional B2B marketing team? Senior APAC marketers from IBM, Accenture, VMware and ADP explain what’s required. #B2BMarketing #B2BmktgAPAC buff.ly/2zgrDfJ

Nine in 10 successful B2B content marketers put greater emphasis on producing material that is informative rather than promotional, a major survey has found. #B2BMarketing #B2BMktgAPAC buff.ly/2Ed7E7G

Kelly Watkins, Slack's global marketing leader, says achieving ambitious targets is about keeping things human, reacting to customers’ needs and measuring things that count. Kelly Watkins #B2BMarketing #B2BmktgAPAC buff.ly/2RH3Y0n

How HSBC's Tricia Weener suggests B2B marketers keep up with the latest trends #B2BMarketing buff.ly/2yda0hf

Video: Three top #APAC marketers talk about what digital transformation means for their businesses and the B2B industry. #B2BMarketing buff.ly/2KJdVuy

Former #CMO Andrew Knott explains his guiding principles while leading organisational change inside NAB's marketing team. #B2BMarketing buff.ly/2lVzE3q

“By 2020, price and product will be secondary to customer experience.” So says Carlos Hidalgo the world’s foremost #B2B CX speaker, in Marketorium. #B2BMarketing buff.ly/2z6OVYQ

Why having a “number 8 wire” mentality is bush mechanics or farmers but a challenge at modern, data-powered B2B companies. Read Spark NZ's experience in Marketorium. #B2BMarketing buff.ly/2AdnxG1

Nine in 10 successful B2B content marketers put greater emphasis on producing material that is informative rather than promotional, a major survey has found. buff.ly/2Ed7E7G

Before Telekom Malaysia could help its B2B customers with their digital transformation, it needed to transform itself. #B2BMarketing buff.ly/2LTX9oo

The world's most powerful B2B brands – including General Electric and Cisco – see the value of tapping into their creative content resources. #B2BMarketing buff.ly/2wba7Ii

SFI Health shows how it organised content to help its affiliates and distributors across Asia and the world. Excellent content case study ... marketorium.media/made-to-order-… #B2BMktgAPAC #B2BMarketing