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Did you know the P in #PLG stood for Picasso? OK, only kidding...but a well defined, well executed product-led strategy is a masterpiece. Here's how to go from happy accidents (Bob Ross reference) to high revenue growth. Read now: hubs.la/Q01gGdYN0

We gathered a group of 50+ #growth and #marketing leaders to discuss how to scale #PLG. Here are 4 key learnings... Shoutout Mutiny for hosting an incredible event last week #TheSecondLever! hubs.la/Q01h5Zr30

Peter Kirk shares how the Lucid Software team collaborates so they can better recognize and serve up #PQLs to sales within their #PLG motion. Peter was also joined by the venerable Mike Rizzo, M.H. Lines, and our very own Francis Brero

With marketing teams up against serious revenue targets, it’s time to prioritize increasing conversions. We worked with ProductLed to develop a personalization framework to help you do exactly that. Enjoy the read! hubs.la/Q01h9DXV0

MadKudu is the only platform that allows B2B companies to use data and science to run their #product-led - and all other - go-to-market motions. Time to change the #PLG game: hubs.la/Q01h5ZJp0

How do you decide which features to gate? What is the engage #sales in a #PLG motion? We sat down with #growth leaders at Airtable, Coda & Chartio to answer these questions and more: hubs.la/Q01hKmvq0

Know which trial users are 5x more likely to buy so you can prioritize the right accounts and leads that you pass to sales. #PLG smarter, not harder. See how one of our customers dramatically increased their conversion rates: hubs.la/Q01h639K0

PLG is changing how companies do business. But is it also changing the role of marketing ops? Here what experts had to say: hubs.la/Q01h6YH40

From self-serve to sales-assisted to top-down, use MadKudu to power all of your #product-led motions with data and science. Change the #PLG game Learn More: hubs.la/Q01h60S70

#PLG companies are losing money if they don’t segment their trial users. And the scary thing is +90% of the companies we've spoken to fall into this category. Here is why should you rethink it: hubs.la/Q01h6KC00

Help us in congratulating our customer Plaid on being included on Fast Company’s 2022 100 Best Workplaces for Innovators list! 🎉 Great accomplishment, but can't say that we are surprised 😏

Find your fastest path to #product-led revenue. Ready to intelligently segment, prioritize and personalize every step of the buyer journey? Evolve your #PLG, expand your revenue. More detail: hubs.la/Q01h68Pl0

Tell sales when an account is ready to become an enterprise customer, and who within the account is the most likely influencer, buyer, or admin. And do it all with certainty...See how MarketMuse drove 2x more qualified opportunities: hubs.la/Q01h6d9_0

Dear #growth teams, break away from data scientists and own your product data. Know who's in the platform, how to engage them, and personalize every step of the user journey. #PLG smarter, not harder. Learn more: hubs.la/Q01h6bLs0

If you're launching a PQL motion, you might be trying to figure out how to best route leads to sales. Jonah Cooperman and Sheila Head at Atlassian share what they've learned in their PLG Confession: hubs.la/Q01m6_4S0

PQLs...so hot right now! 🔥🔥🔥 But what do you do when PQLs are too hot to handle? 😥 Sheila Head and Jonah Cooperman share how to not overburden your sales team with leads and how to approach gathering learnings for multiple product lines. hubs.la/Q01mfbJW0

We're excited to welcome Patrick Genest to the MadKudu team! He loves spending time with his wife and 2 year old daughter 👨‍👩‍👧 🎮 Playing video games 🏈 Watching football 🍽️ Eating amazing food (Don't we all! 🤤)

Waxed on and waxed off about #plg today on MadKudu PLG Confessions podcast madkudu.com/plg-confession…

We're all thinking it, and Francis Brero is talking about it. Are PQLs the New MQLs? Join his discussion today at 3PM ET/ 12PM! Register here: bit.ly/3UsqTMW

We’re thrilled to announce our $18M Series A round! We’re seeing some amazing demand and we’re building one of the largest #PLG datasets in the world. Today @MadKudu analyzes real-time behavior of over 150M users. Read more here: hubs.ly/Q01st81W0