Them: ChatGPT replaces copywriters! Me: No, it doesn't. Them: How can you say that?! Exhibit A:

For an article: How do you avoid procrastinating? Any pro tips?

ChatGPT won't replace your content team. Why? A content marketer's job is NOT to write content. Their job is to turn a company into a thought leader. And to flip the buying relationship. So you don't need to chase down leads. Leads come to YOU. ChatGPT won't do this.

Me: I love iced coffee. Also Me: YUCK. This coffee is cold. I can't drink it now.

There's no replacement for high-quality content. Have bad content? These things won't fix it: 👉 A great distribution strategy. 👉 Amazing design/graphics 👉 A high publication frequency 👉 Attention-grabbing hooks

Friendly reminder: B2B doesn’t stand for Boring to Boring. Get rid of the: - Safe, Repetitive Campaigns - Jargon - Corporate Talk - Professionalism - Voiceless Content - Copycat Copy Instead, be real. Be unique. Be creative. Be human.

Is buying a travel trailer worth it? I've been considering this for a few years now. And I've been hesitant to pull the trigger. Any advice from RV/camper/travel trailer pros?

Never hire a "coach" who hasn't successfully done the thing they're coaching. This seems obvious, but I see so many coaches with very little real-life experience. For example, business coaches. SO many haven't run a real business, but they position themselves as a pro. 🤦‍♀️

Marketers love to copy each other. The result: The internet is filled with unoriginal, copycat, yawn-worthy content. So, how can you be original and interesting? Get ideas from your customers' heads. Not your competitors' websites.

Instead of 10 salespeople, what if you hired 1 skilled copywriter? 👉 A salesperson sells to dozens in a day. 👉 A copywriter can sell to millions in minutes. Just a thought.

For #CMWorld our #ContentMarketing list showcases 50 top influencers including: Andrew Davis Ahava Leibtag bernieborges Carlijn Postma @Brennermichael Mark Bornstein Dusty DiMercurio wendycovey @Robert_Rose David Fortino Liz Willits Jacqueline Loch (Part 4/4) Details: ➡ tprk.us/48jHlGT

I can tell when AI wrote a blog post. How? The writing isn't human. - No voice. - No personal stories - Lots of jargon - Boring style - Corporate Unfortunately, many people still write like this. AI will replace these writers. The people who write like humans will thrive.

Marketers in October after using "spooktacular savings" in an email subject line:

I've been lifting weights since 2020. Recently, I made the shift to heavy weights, low reps. However, I typically lift without a spotter, and I don't want to crush myself. 🙃 So I'm shopping for a home gym power rack. Any advice? Recommendations?

Does anyone else struggle to draft content in Notion pages? The functionality is fine. It just doesn't feel or look right. I prefer Google Docs — every time. I wish I preferred Notion, because I store my content ideas and content calendar there.

Congrats, Motion and Harry!