Lawrence Chasse (@lchasse) 's Twitter Profile
Lawrence Chasse

@lchasse

USN veteran, Investor & Owner of 707 Marketing - Growing companies through digital marketing. Simple living and lifelong student.

ID: 13177862

linkhttp://www.707marketing.com calendar_today06-02-2008 21:17:22

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Lawrence Chasse (@lchasse) 's Twitter Profile Photo

If you are running demand gen ads in Google Ads, you may want to turn off "asset optimization" since it will be "on" by default starting September 4th. #PPCChat

If you are running demand gen ads in Google Ads, you may want to turn off "asset optimization" since it will be "on" by default starting September 4th. 

#PPCChat
Lawrence Chasse (@lchasse) 's Twitter Profile Photo

Calls almost never seem to be on time these days. I remember when folks would show up 5 minutes before a call. I seem to have to wait at least 5 minutes after the calls are scheduled - min In the military they taught us 10 minutes early was on time and on time was actually late.

Lawrence Chasse (@lchasse) 's Twitter Profile Photo

The older I get the more often my personal "check engine light" seems to come on, especially after playing with the kids and trying to prove I can still do something.

Lawrence Chasse (@lchasse) 's Twitter Profile Photo

I noticed in Gemini's AI tool if you have an account the data is not shared, so that could be a big benefit of Gemini over other AI platforms if you want to analyze data with the tools.

Lawrence Chasse (@lchasse) 's Twitter Profile Photo

More on loss traffic: Media companies are working to devise strategies against “Google Zero,”  a potential plunge in web traffic linked to Google’s new features, which already have executives on edge. mitrade.com/insights/news/…

Lawrence Chasse (@lchasse) 's Twitter Profile Photo

As a digital marketer, you can be doing an amazing job, but if the site is not converting you will look like 🐩💩 Do not overlook website optimization. Many of us do not do it, but get your brands to work with someone who does user testing, CRO, etc... Just sayin!

Lawrence Chasse (@lchasse) 's Twitter Profile Photo

Anyone else getting connection requests via LinkedIn now from the Google Sales Reps? This seems to be something new they are testing.

Lawrence Chasse (@lchasse) 's Twitter Profile Photo

Sometimes as a freelancer, I get a little jealous of folks who actually get the holidays off vs. having to work. Price we pay to work for ourselves, but...

Lawrence Chasse (@lchasse) 's Twitter Profile Photo

New Merchant Center API for Google. Looks like we have a year to change it or manage our feeds manually. developers.google.com/merchant/api

New Merchant Center API for Google. Looks like we have a year to change it or manage our feeds manually. 

developers.google.com/merchant/api
Lawrence Chasse (@lchasse) 's Twitter Profile Photo

This was funny. Microsoft's Co-Pilot answered this question this morning. I was just double checking my math and it did make me double check my computer system clock etc... lol. I don't think we have to worry about AI for a bit, lol. 🤣

This was funny. Microsoft's Co-Pilot answered this question this morning. I was just double checking my math and it did make me double check my computer system clock etc... lol. 

I don't think we have to worry about AI for a bit, lol. 🤣
Lawrence Chasse (@lchasse) 's Twitter Profile Photo

I was catching up on some Marketing O'Clock and it was the episode where they were thanking Google for some data. I love them, so not a knock on them ♥️ Got me thinking, have we gotten beat up so bad, that crumbs literally make us happy now? Thank you sir, may I have another?

Lawrence Chasse (@lchasse) 's Twitter Profile Photo

I had to look at this twice to see if it was real, lol. I mean they cannot be worse than 99.9% of all our other politicians right? What could go wrong? 🙃 politico.eu/article/albani…

Lawrence Chasse (@lchasse) 's Twitter Profile Photo

So basically AI wants to get out of having to do work as bad as regular employees, lol. Cracked me up them talking about AI sandbagging and deceiving folks about doing work. openai.com/index/detectin…

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I did not see where the data was pulled from, but interesting if true. 14% of LLM users make a purchase. B2C conversion ≈ 30× higher. B2B conversion ≈ 40× higher. Most conversions happen within minutes, not days. theaireport.ai/partner-column…

Lawrence Chasse (@lchasse) 's Twitter Profile Photo

So many fun learnings after owning an inn for the past 3 years now. One of the best aspects is the people we get to meet from all over the world who stay w/us. Just in the past two weeks, we have had guests from Sweden, London, Brazil, and Turkey as well as our US guests.

Lawrence Chasse (@lchasse) 's Twitter Profile Photo

I watch all my YouTube videos on 1.5x speed. I kind of wish they had 1.7, not sure if that would be too fast, but feels like it could be even faster.