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LBB’s April Summers reports on how the annual Association of Registered Graphic Designers event DesignThinkers was a call back to humanity in the age of automation. hubs.la/Q03nBdVy0

The iconic The FireFlies !, the creative industry’s 1,000km charity cycle ride, returns for its 21st edition this June—promising a classic route, fresh challenges, and the same unwavering commitment to raising funds for blood cancer research. hubs.ly/Q03nBKGZ0

.This Here, the female-founded co-creative agency launched in 2013 by Jemima Garthwaite (jemima garthwaite), has formalised its first strategic advisory board with the appointments of Nicolas Roope (Nicolas Roope) and Dan Cullen-Shute (Dan Cullen-Shute. The Negroni Breakfast guy.). hubs.ly/Q03nJCTC0

JOAN Berlin has created an out-of-home (OOH) campaign for Bidetlity’s butt showers. Close-ups of kissing lips showcase clean butts without the buttocks, creating visibility without shocking. hubs.la/Q03nJQgp0

.Ocado's new multi-channel campaign from Uncommon Creative Studios serves to celebrate and reflect on the highs and lows of everyday life. Read more: hubs.la/Q03nJZB50

Some of the newest voices in production reflect on their first year in the industry, speaking with LBB about unexpected challenges, the importance of mentorship, and the abundance of advice that’s on offer. hubs.la/Q03nJ-XQ0

.Assembly, a Stagwell media agency, announces the appointment of Susanna Mak as the agency's VP of partnerships, APAC. hubs.la/Q03nKb5l0

The International Committee of the Red Cross and TBWA\RAAD draw global attention to the repeated targeting of hospitals and medical personnel in conflict areas — despite the Geneva Convention’s explicit protections. hubs.la/Q03nKdqJ0

.Fabric Social has announced three strategic senior appointments to support its growth and enhance client delivery. Holly Walton-Gould has joined as strategy director, while Caitlin Baker and Mariana Marante have been appointed associate directors. hubs.la/Q03nKGy60

We are excited to announce that LBB has teamed up with AICP as Media Partner for AICP Week Base Camp. Two LBB reporters, Ben Conway and Abi Lightfoot, will be located at The Times Center to interview panellists and report on the event. hubs.la/Q03nLqqs0

.Coca-Cola announces renewed partnership WPP Open X in a bid to create what global chief marketing officer, Manuel Arroyo, calls “the future of marketing”, writes LBB’s Tará McKerr. hubs.la/Q03nP0cg0

.Pizza Pizza’s Adrian Fuoco and the team from Zulu Alpha Kilo tell LBB’s Jordan Won Neufeldt why this was the right way to market the brand’s new XXL pizza size. hubs.ly/Q03nKNYB0

.Ogilvy New York associate creative director Pete MacInnis looks back on his early work, finding his style and uncompromising creativity as part LBB’s The Work That Made Me series. hubs.la/Q03nMrS30

.Weber Shandwick has announced the appointment of Hugh Taggart as CEO of the firm’s EMEA region. hubs.la/Q03nPnh70

LBB’s April Summers and Luke Perkins, group director, creative strategy at The Coca-Cola Company discuss how this body of work is bridging generations and expanding the legend of Topo Chico. hubs.la/Q03nPWTC0

.Canadian Blood Services’s Moira MacIntosh and Diamond’s Peter Ignazi and Lori Davison tell LBB’s Jordan Won Neufeldt about using this campaign to pursue one million new donors, and why flipping the script was the right way to get started. hubs.la/Q03nPpr50

Mike's Amazing, the condiment brand from Chefler Foods, once again has teamed up with actor and comedian Jason Alexander for the next chapter of its award-winning campaign from Havas, 'When It’s On, It’s On.' hubs.la/Q03nNCKR0

Little Black Book (LBB) has appointed Ralph (Robin) Pope as content lead. In the newly created role, Ralph will be launching LBB’s own creative studio, dedicated to spotlighting its members with a modern, multimedia approach. hubs.la/Q03nWCRj0

Annex director – and photographer, editor, scriptwriter – Jade Smith sits down with LBB's Zara Naseer on why it's so important for them to establish a "silent bond" with talent, and their vision for a better industry. hubs.la/Q03nWS900

.VaynerX's CMO Avery Akkineni (Avery) tells LBB’s Alex Reeves about crafting million-view hits for LinkedIn and YouTube, steering Vayner’s global brand around Gary Vaynerchuk’s magnetic halo, and the ‘Honey Empire’ mentality. hubs.la/Q03nZQKg0